Hyundai unveils South Korea's first electric car

September 9, 2010
The Hyundai BlueOn. Hyundai Motor Thursday unveiled South Korea's first full-speed electric car, designed to tap into the increasingly competitive electric auto market, hailed as the industry's future.

Hyundai Motor Thursday unveiled South Korea's first full-speed electric car, designed to tap into the increasingly competitive electric auto market, hailed as the industry's future.

The country's largest car maker introduced BlueOn, its first full-speed electric vehicle, with President Lee Myung-Bak test-driving the car during an unveiling ceremony at the presidential Blue House.

The new vehicle has a maximum speed of 130 kilometres (81 miles) per hour and can travel 140 kilometres on a single charge, said in a statement.

A Virtual Engine Sound System increases the vehicles' noise for the safety of pedestrians -- as is the case with some Japanese rivals.

"Consumers' interests and demand for eco-friendly cars are rising and securing such advanced technology is critical in becoming an industry leader," Lee Hyun-Soon, vice chairman at Hyundai's research and development centre, said in the statement.

The company said it had invested about 40 billion won (34 million dollars) over the past year to create BlueOn, which is based on an existing hatchback model, the i10.

Hyundai said it planned to produce about 2,500 units of the new model, fuelled by a lithium-ion polymer battery that is lighter and smaller than nickel-metal hydride batteries, by the end of 2012.

The government said Thursday it would help local car makers produce up to one million by 2020.

Hyundai, with its affiliate Kia, is the world's fifth largest car maker.

Japanese rivals like Nissan, Honda and Toyota have already rolled out new electric models. Nissan has predicted that by 2020, electric cars will account for 10 percent of the global auto market.

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1 / 5 (2) Sep 09, 2010
Engine stats? Wikipedia page? Google search results? Nothing. I don't believe it even exists.
4 / 5 (1) Sep 09, 2010
Good enough for the Wall Street Journal and 7270 other sites. 9/9/10 7:48 PDT

Wiki page 6 hours after the press release? Get real kid.
1 / 5 (3) Sep 09, 2010
What's the big deal? It's just another little electric car that goes about 80 mph and that you can drive for about an hour before it runs out of juice. Nothing special here, except that it's another notch in the quest to reduce our dependency on oil products.
1.8 / 5 (5) Sep 09, 2010
The BIG DEAL is that THIS is part of the transformation process getting electric cars out on the streets, creating positive exposure to sceptics which will eventually lead to an acceptance of the electric revolution. AND THATS AWESOME !
5 / 5 (1) Sep 10, 2010
86 miles on a charge... now that's just perfect for a commuter car. As someone who did the NJ to NYC trek every day for almost 20 years that distance would be just fine... I live pretty far out from NYC and my door to 'parking garage' milage was 28 miles and I worked in the mid 70's on the east side (1st Ave). This would be the perfect car for that kinda driving... I'm sure it would be similarly comparable in most other US cities... Provided you weren't doing 40+ miles one way.

Now all they need to do is allow single driver electric cars in the diamond lane and perhaps give electric cars some kinda discount on the SINFUL parking taxes in NYC (18 3/4 % for out of town drivers) I could work better deals with the mob... lol. Anyway it's certainly a start.

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