Nissan eyes 1.5 million electric cars by 2016

October 24, 2011
File photo shows Japanese auto giant Nissan's New Mobility Concept, a two-seat electric vehicle, in Yokohama city in Tokyo on October 15, 2011. Nissan is aiming to sell 1.5 million electric vehicles around the world by 2016, the company said Monday, as it looks to capitalise on growing demand for green products.

Japanese auto giant Nissan is aiming to sell 1.5 million electric vehicles around the world by 2016, the company said Monday, as it looks to capitalise on growing demand for green products.

Japan's second-largest automaker behind Toyota said it wants to be the world's largest player in so-called "zero-emission vehicles", including a new fuel cell electric vehicle developed with Daimler.

The company, which is 43.8 percent owned by French partner Renault, has sold 15,000 Leaf , the only model it produces, but plans to add a further seven models across the group.

"More consumers are demanding products in line with their values, including cars and trucks with a lower . At the same time, we are using technology to make our factories greener and more efficient," said Nissan President and Carlos Ghosn.

"Nissan wants to be part of the solution toward a sustainable society -- for the sake of the planet and as a significant competitive advantage and a strategic differentiator in the global manufacturing sector."

In addition to the target of 1.5 million electric vehicles, the company said it is also aiming for an average 35 percent improvement in on 2005 figures for vehicles sold in Japan, China, Europe and the United States.

Last month, Nissan said it was teaming up with US-based General Electric to explore ways to promote the use of .

Japanese firms were hit hard by power and chronic parts supply shortages in the wake of March's earthquake and tsunami, with the likes of Nissan, Toyota and Honda having to sharply reduce production and shut plants due to a lack of crucial components.

However, Nissan's recovery has outpaced its peers with in June growing 18.5 percent year-on-year to 419,831 units. Toyota and Honda declined by 7.9 percent and 44.5 percent respectively.

Nissan sold a total of 1,056,000 vehicles globally in the first quarter of fiscal 2011, up 10.6 percent on-year.

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1 / 5 (2) Oct 24, 2011
Finally a design that is respectable.

The smaller the vehicle the disproportionally smaller the drive train needed.

Decreasing the frontal area is essential. Nissan's design probably reduces drag by 30 percent over it's leaf.

Insufficient speed for a daily commute though. Fine for a trip to the corner store.

not rated yet Oct 24, 2011

Decreasing the frontal area is essential. Nissan's design probably reduces drag by 30 percent over it's leaf.

Decreasing the frontal area doesn't matter a thing unless you keep the coefficient of drag equally low. Those things look like moving barn doors aerodynamically compared to the Leaf.

For example, the Smart Fortwo has a drag coefficient of 0.38 because it's a short snub of a car, and while its frontal area is smaller than say, of a Toyota Prius, it still experiences 25% more drag because the Prius is sleeker at 0.26

The main point in those tiny light vehicles is that they're slow neighborhood cars, and operate over a range of speeds where rolling resistance due to weight is greater than air drag.
1 / 5 (1) Oct 24, 2011
drag is not really an issue at low speeds, especially when you are much lighter.
1 / 5 (2) Oct 25, 2011

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