Mayo Clinic, vMocion launch technology adding the sensation of motion into VR

March 30, 2016, Mayo Clinic

Mayo Clinic and vMocion, LLC, an entertainment technology company, today announced it is making available Mayo Clinic's patented Galvanic Vestibular Stimulation (GVS) technology specifically for use in virtual reality and augmented reality. vMocion's 3v Platform (which stands for virtual, vestibular and visual) incorporates this patented GVS technology, which adds a complete sense of three-dimensional movement for the first time into a virtual reality or augmented reality environment. vMocion has been granted the exclusive, global, perpetual license for Mayo Clinic's GVS patents and algorithms within all media and entertainment categories and will offer the 3v Platform to other media and entertainment companies through a licensing agreement.

"This is the first fundamental technological development in entertainment in 100 years since the combination of sound and pictures," says Brad Hillstrom, M.D., chairman of vMocion. "By adding this magical sensation of motion in gaming, movies, amusement parks and other entertainment environments, our 3v Platform is enabling a whole new dimension of motion that creates a truly immersive experience well beyond the current virtual or offerings."

Mayo Clinic's patented GVS technology, grew out of decade-long medical research by its Aerospace Medicine and Vestibular Research Laboratory (AMVRL) team, which consists of experts in aerospace medicine, internal medicine and computational science, as well as neurovestibular specialists, in collaboration with Vivonics, Inc., a biomedical engineering company located outside of Boston. The technology is based on work supported by the grants from U.S. Army and U.S. Navy.

By stimulating the body's vestibular system (located in the ), GVS produces a real-time sense of motion based on what a user is seeing. vMocion's 3v Platform uses GVS to produce a sense of motion that includes all three dimensions of movement—left-to-right rotation, forward and backward motion, and side-to-side motion. In addition, given that the 3v Platform synchronizes the vestibular and visual fields within one-tenth of one second, it also eliminates VR sickness in most people.

"Our research has proven that GVS can mitigate simulator sickness among pilots," says Michael Cevette, Ph.D., co-director of Mayo Clinic's AMVRL. "What makes this technology unique is that we have found a way to synchronize the inner ear stimulation with what people see visually on a movie screen or a gaming device, so they actually can feel the motion that they are seeing in real time."

Jan Stepanek, M.D., AMVRL co-director, also added, "While this particular technology was licensed to vMocion for the media and entertainment industries, it's rooted in medical research, and the potential medical applications for GVS are also very exciting. For people with balance disorders, like vertigo, GVS technology could work with the patient's inner ear to help restore balance. With today's aging population, this technology has the potential to enhance balance and with that, decrease that risk."

vMocion's 3v Platform features software that can be integrated into existing operating systems, and added to existing devices such as head-mounted devices, smartphones, 3-D glasses and TVs. vMocion will offer the 3v Platform through license agreements to select strategic partners who can bring this directly to consumers.

"Imagine watching a movie about flying, but then actually feeling the sensation of soaring above the landscapes. Or, imagine playing a video game where you sense that you're actually running along with the character on the screen even though you're sitting in a chair in your living room," says Bradley Hillstrom Jr., CEO of vMocion. "These are just a few of the exciting ways that vMocion's 3v Platform will revolutionize the media and entertainment industry."

The technology is based on work supported by the U.S. Navy under Contract Nos. N68335-07-C-0443, N68335-08-C-0294 and N68335-10-C-0119, and the U.S. Army under Contract No. W56HZV-11-C-0036.

Mayo Clinic, Dr. Cevette and Dr. Stepanek have a financial interest in the technology referenced in this news release. Mayo Clinic will use any revenue it receives to support its not-for-profit mission in patient care, education and research.

Explore further: Leap Motion opens door to reach into virtual worlds

More information: www.vmocion.com/technology.html

Related Stories

Samsung C-Lab revealing three projects at SXSW event

March 16, 2016

Big Technology companies cannot rest on past product success; they have to keep moving with the new. You might shudderto think what would happen if engineers and developers asking what-if questions only got reactions from ...

Intel reportedly eyes AR headset development

March 4, 2016

Intel may be set to explore an AR headset. Citing the source of the information as "people briefed on the company's plans," The Wall Street Journal had the story, saying "the chip giant is developing a wearable headset to ...

Recommended for you

Top takeaways from Consumers Electronics Show

January 13, 2018

The 2018 Consumer Electronics Show, which concluded Friday in Las Vegas, drew some 4,000 exhibitors from dozens of countries and more than 170,000 attendees, showcased some of the latest from the technology world.

Finnish firm detects new Intel security flaw

January 12, 2018

A new security flaw has been found in Intel hardware which could enable hackers to access corporate laptops remotely, Finnish cybersecurity specialist F-Secure said on Friday.

0 comments

Please sign in to add a comment. Registration is free, and takes less than a minute. Read more

Click here to reset your password.
Sign in to get notified via email when new comments are made.