Brazil e-commerce grosses more than $11 billion

Mar 14, 2012
A man walks through the Brazil exhibition prior to the opening of the CeBIT IT fair on March 5, in Hanover, central Germany. Online commerce in Brazil grossed more than $11 billion last year, up 26 percent over the previous year, the market research firm e-bit said Wednesday.

Online commerce in Brazil grossed more than $11 billion last year, up 26 percent over the previous year, the market research firm e-bit said Wednesday.

According to the "Webshoppers report, conducted by e-bit with the Brazilian Chamber of , Brazil added nine new million electronic consumers, bringing to 32 million the number of people who did at least one online purchase last year.

The study also noted that Brazilian consumers continue to buy a growing number of higher value added products such as electronics, with increases in sales of fashion and accessories as well.

Main sectors which attracted Brazilian e-commerce in 2011 were those of electronic appliances (15 percent of total sales), computers (12 percent), electronics (eight percent) and fashion and accessories (seven percent).

For this year, e-bit forecast similar growth, with revenue expected to reach $12.7 billion.

"Though the domestic market is growing, the international environment could influence the results" of this year, it however added in a statement.

In 2010, in Brazil totaled $8.4 billion, up 40 percent over the figure for the previous year.

The report reviewed sales in 5,000 associated shops and the experience of across the country through questionnaires.

Some 78.5 million of Brazil's 191 million people have access to the Internet, according to the latest data from the pollster Ibope Online.

Explore further: Microsoft sues Samsung alleging contract breach

add to favorites email to friend print save as pdf

Related Stories

Brazil has 47.5 million active Internet users

Feb 27, 2012

The number of active Internet users in Brazil rose two percent in January and more than 11 percent over the past 12 months to reach 47.5 million, IBOPE Nielsen Online reported Monday.

Online sales in China up 66% year-on-year: report

Mar 01, 2012

Online sales in China in 2011 grew 66 percent from the previous year, with turnover totalling 780 billion yuan ($125 billion), according to a report cited by state news agency Xinhua Thursday.

China e-commerce sales up 22% in 2010: report

Jan 19, 2011

Online sales in China, the world's largest web market, rose 22 percent in 2010 as price-sensitive consumers turned to the Internet for cheaper products amid rising inflation, an industry report said.

Japan's Rakuten e-retailer books larger sales

Nov 09, 2010

Japan's top online Rakuten on Tuesday reported an increase in net sales for the nine months to September as it continues a global expansion of its e-commerce business.

Recommended for you

Microsoft sues Samsung alleging contract breach

6 hours ago

Microsoft on Friday sued Samsung in federal court claiming the South Korean giant had breached a contract over cross-license technology used in the fiercely competitive smartphone market.

Apple closes acquisition of Beats music

13 hours ago

Apple said Friday it closed its $3 billion deal for Beats, the high-end audio equipment and streaming music service, a tie-up that could allow the iPhone maker to reach new audiences.

User comments : 0