Walking past a corner bakery, you may find yourself drawn in by the fresh smell of sweets wafting from the front door. You're not alone: The knowledge that humans make decisions based on their nose has led major brands like ...
Evolution
Aug 26, 2021
0
989
Cameras that check around the car for pedestrians. Radar that stops you from drifting out of your lane. An engine able to turn off automatically at traffic lights to conserve fuel.
Hi Tech & Innovation
Jul 5, 2013
3
0
It's not your Apple's iPhone. A Brazilian company has begun selling smartphones in Brazil with the iPhone brand after winning the legal right to use the name in Latin America's biggest country. Adding insult to Apple Inc.'s ...
Consumer & Gadgets
Dec 19, 2012
3
0
It's time to buy a lot of candles. And if we light them with matches, it will only be possible because of the anniversary in question. It's happy 350th birthday to the discovery of phosphorus, an element that is essential ...
Other
Jan 10, 2019
0
21
(Phys.org) —New work published by a University of Georgia researcher helps explain why consumers gravitate toward "Got milk?" rather than "I'm lovin' it."
Economics & Business
Jun 26, 2014
0
0
As China prepares to celebrate new year on January 22, luxury brands are gearing up for the year of the rabbit with an array of luxury rabbit-themed goods: a £29,000 gold and diamond-encrusted rabbit watch by Dior, perhaps, ...
Economics & Business
Jan 11, 2023
0
1
A new study from Bayes Business School (formerly Cass), the University of Missouri and the University of Arizona has uncovered the word properties that make slogans effective, as the researchers found that the attributes ...
Economics & Business
Jun 27, 2023
0
77
New research suggests our unconscious self-beliefs influence what we value in luxury items, and that rather than targeting particular kinds of consumers, marketers should shape our self-beliefs to fit with their brand.
Economics & Business
Sep 4, 2017
3
8
(AP) -- Apple is on the verge of doing what few others have: change the English language. When you have a boo-boo, you reach for a Band-Aid not a bandage. When you need to blow your nose, you ask for Kleenex not tissue. ...
Business
Apr 8, 2012
18
0
Customized shoes, personalized drinks and specialized menu offerings. In a world where carbon copies of products are everywhere, retailers have to make their products stand out and provide customers with a unique purchasing ...
Economics & Business
Feb 18, 2024
0
2
