Related topics: consumers ยท journal of consumer research

Toshiba to launch the world-fastest class SDHC memory cards

Toshiba Corporation today announced that it will launch a new line of high performance SDXC and SDHC memory cards under a new brand name, EXCERIA, that will bring to market SD memory cards offering the highest performance ...

Apple says Proview iPad trademark demands unfair

(AP) -- In its latest statement on a simmering dispute over the iPad brand name, Apple Inc. said Tuesday that Proview Electronics' insistence that it still owns the mainland China iPad trademarks is misleading and unfair.

iPad dispute signals new era in trademark troubles

(AP) -- iPotato, isock, icouch, istove, i-you-name-it. An Internet search for "i" words from A to Z will turn up just about any combination you might think up, from all over the world, only a handful of them related to Apple ...

Milan lags behind in fashion's Internet revolution

With social network sites and smartphone apps making rapid inroads into the fashion world, observers say Italy risks falling behind even as its luxury brands feel the pain from the economic crisis.

Amazon tests waters in India

US online retail giant Amazon has made its first foray into India with launch of a shopping website, Junglee.com, as it tests the waters for a possible full entry into the nation's e-commerce market.

3Qs: Analyzing the super bowl ads

Super Bowl XLVI drew hundreds of millions of viewers in the U.S. and around the world, so it’s no surprise that advertisers doled out some $3.5 million per 30-second spot to showcase their goods and services. Northeastern ...

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