Amazon to expand real-world store presence

The announcement confirms Amazon's goal to strengthen its real-world presence
The announcement confirms Amazon's goal to strengthen its real-world presence

Amazon on Wednesday unveiled plans to open more bookstores and "4-star" shops selling only the best-rated products—while closing its smaller "pop-up" kiosks in the US.

"After much review, we came to the decision to discontinue our pop-up kiosk program, and are instead expanding Amazon Books and Amazon 4-star," a spokeswoman told AFP. "We look forward to opening additional locations of both stores this year."

According to CNBC, the 87 pop-up stores in the US will close next month. Launched in 2014, the stands—located in shopping centers or in other stores, such as Amazon-owned Whole Foods—offered the company's services and electronics.

The announcement confirms Amazon's goal to strengthen its real-world presence with more, larger physical outlets.

The Wall Street Journal reported last week that the firm, owned by billionaire Jeff Bezos, plans to open a supermarket chain separate from Whole Foods—with the first expected in Los Angeles at the end of this year.

The firm opened its first "4-star" shop in New York in September, with stock made up solely of products given a four and five-star rating on its website.

In early 2018, the group also opened its first "Amazon Go" in Seattle—a grocery outlet without a checkout, where purchases are recorded by cameras and sensors.


Explore further

Amazon opens new concept '4-star' retail store in New York

© 2019 AFP

Citation: Amazon to expand real-world store presence (2019, March 7) retrieved 16 July 2019 from https://phys.org/news/2019-03-amazon-real-world-presence.html
This document is subject to copyright. Apart from any fair dealing for the purpose of private study or research, no part may be reproduced without the written permission. The content is provided for information purposes only.
13 shares

Feedback to editors

User comments

Please sign in to add a comment. Registration is free, and takes less than a minute. Read more