Sony cuts e-reader price to stay competitive

Jul 07, 2010

(AP) -- Sony has cut the prices on its electronic-book readers in an effort to keep up with stiff competition from Amazon.com and Barnes & Noble, which both recently slashed prices on their own e-readers.

Sony Corp. spokeswoman Valerie Motis said Wednesday that Sony last week dropped the price of its Reader Daily Edition by $50, to $300. Like Amazon.com Inc.'s Kindle and Barnes & Noble Inc.'s Nook, the Daily Edition can download e-books wirelessly.

also lowered the price of its Reader Touch Edition by $30, to $170, and the Reader Pocket Edition by $20, to $150.

Last month, Amazon cut the price of the Kindle by $70, to $189, just hours after Barnes & Noble reduced the price of its Nook e-reader by $60, to $199. Both face competition from Apple Inc.'s iPad, which starts at $499.

Explore further: Vibration pen is designed for people with Parkinson's

0 shares

Related Stories

Barnes & Noble cuts price for Nook

Jun 21, 2010

(AP) -- Barnes & Noble cut the price on its original Nook electronic reader, undercutting its chief competitor, Amazon.com's Kindle, and will also offer a lower-price Nook with a Wi-Fi connection.

Amazon.com offers new lower-priced Kindle DX

Jul 01, 2010

(AP) -- Online retailer Amazon.com Inc. said Thursday it is introducing a new version of its higher-end Kindle at a lower price as competition among electronic-book readers intensifies.

Recommended for you

Vibration pen is designed for people with Parkinson's

13 hours ago

A woman appears in a video about a very special pen, the ARC, specifically designed for people with Parkinson's living with micrographia. Diagnosed with Parkinson's in 2013, the woman says that, over time, ...

Google launches cheapest Chromebooks yet

Mar 31, 2015

Google is unveiling its cheapest Chromebook laptops yet, two versions priced at $149 aimed at undercutting Microsoft's Windows franchise and gaining an even stronger hold in school and overseas markets.

User comments : 0

Please sign in to add a comment. Registration is free, and takes less than a minute. Read more

Click here to reset your password.
Sign in to get notified via email when new comments are made.