Samsung unveils new smart phone with own software

Feb 14, 2010 By PETER SVENSSON , AP Technology Writer
In this product image provided by Samsung, the Samsung Wave is shown. (AP Photo/Samsung)

(AP) -- Samsung Electronics Co., the largest maker of cell phones for the U.S. market, on Sunday revealed the first phone running Samsung's own "smart" software system, bada.

With bada, Korea-based Samsung is taking the TouchWiz system used on its touch-screen non-smart phones and making it the basis of a smart phone platform to take on Apple Inc.'s and Ltd.'s BlackBerry. Samsung also makes phones based on other competing smart phone systems: Android, created by Inc., and Symbian, of which Nokia Corp. is a major backer.

J.K. Shin, the president of Samsung's phone division, said the goal of bada was to expand the market for , making them available to people across the world who have made do with non-smart phones.

The new phone, dubbed the Wave, is a touch screen phone like the iPhone. It features a highly saturated, high-resolution screen using organic light emitting diodes, or OLEDs. Samsung said the phone will go on sale in April, but did not say if the U.S. would be one of the launch markets, nor did it say what the phone would cost.

To support the Wave and existing phones using TouchWiz, Samsung is launching online applications stores in 50 countries this year, including the U.S. Most major phone makers now operate applications stores, or make phones that use stores administered by others, like Google.

Samsung revealed the phone in Barcelona a day ahead of the start of Mobile World Congress, the world's largest cell phone trade show.

Explore further: No fumbling, just tap, say Moto X tattoo all-stars (w/ Video)

4.5 /5 (4 votes)
add to favorites email to friend print save as pdf

Related Stories

Samsung Launches Open Mobile Platform: Samsung Bada

Nov 12, 2009

Samsung Electronics today announced it will launch its own open mobile platform, Samsung Bada [bada] in December. This new addition to Samsung’s mobile ecosystem enables developers to create applications ...

Motorola, in need of hit, shows off Android phone

Sep 10, 2009

(AP) -- Struggling phone maker Motorola unveiled its first device using Google's Android system Thursday, banking on it to power features that will attract consumers looking to use their phones to connect ...

On new cell phones, QWERTY eases out 1-2-3

Apr 02, 2009

(AP) -- Goodbye, numeric cell phone keypads. You're going the way of the rotary dial. Touch screens and QWERTY keyboards will take over from here, thank you.

Recommended for you

Xbox One update is big on friends, Blu-ray 3D support

Jul 21, 2014

An Xbox One August update is arriving for early-access users. Microsoft said, "We're looking forward to hearing feedback on features before we roll them out to all Xbox One consoles next month and beyond." ...

How Kindle Unlimited compares with Scribd, Oyster

Jul 18, 2014

Amazon is the latest—and largest—company to offer unlimited e-books for a monthly fee. Here's how Kindle Unlimited, which Amazon announced Friday, compares with rivals Scribd and Oyster.

User comments : 0