Samsung pulls out all stops with Galaxy S4 smartphone

March 17, 2013 by Troy Wolverton

Having grabbed the smartphone lead from Apple, Samsung now seems determined to overwhelm its archrival by announcing a new version of its Galaxy S4 smartphone that's bigger and better and includes a large laundry list of new features.

With the new Galaxy S4 smartphone that it announced on Thursday, Samsung appears to be trying to prove it can beat the iPhone not only in sales and specs, but in Apple's bread and butter: software and innovation. But it's anybody's guess whether the company is taking things too far.

Samsung's event unveiling the Galaxy S4 is emblematic of the company's , its desire to distinguish itself from Apple - and its lack of restraint.

Held at New York's Radio City Music Hall, the event featured Broadway star Will Chase and numerous other actors playing out skits designed to illustrate new features of the Galaxy S4. It included a tap-dancing kid; supposed making their way through Brazil, Paris and China; and scads of lame jokes.

The event was bizarre and over-the-top and in sharp contrast to what we've seen from Apple, whose events are typically understated - if overhyped.

That's true of Apple's products as well. Each new iPhone has typically had one main feature that distinguishes it from its predecessors and its competition.

The list of new features for the Galaxy S4, by contrast, is both impressive and overwhelming - and maybe more than consumers can get their heads around.

It has a 5-inch screen, which is even bigger than its predecessor's and dwarfs that of the . The display also offers a greater pixel density than Apple's vaunted Retina Display.

The new phone's 13-megapixel rear and 2-megapixel front cameras are higher-resolution than those on the iPhone. And unlike Apple's phone, it includes a humidity and temperature sensor, though it's not yet clear how that will be used.

It's true that many of these specs feel more like feature creep than real innovations. For example, if the average person can't spot the pixels on an iPhone 5, then there really is no need to have a screen with even greater pixel density (and smaller pixels), because no one will be able to tell the difference.

But to a consumer who wants to have a device with the latest and greatest hardware, those specifications may seem impressive.

Samsung, however, isn't content with just upgrading the hardware. Most of its presentation focused on the new software features it built into the S4. And it's there that Samsung really may make iPhone fans jealous.

The S4's camera has several new features. One allows users to incorporate a picture of themselves - taken with the front camera - into a picture or video they take of others. Another will take a burst of pictures and incorporate images from the best of them into one collage. Still another feature allows users to erase unwanted people from photographs.

But the software innovations go beyond the cameras. Perhaps the most innovative involve gesture recognition and eye tracking. Users can answer a phone call or turn a page just by waving their hand in front of the phone. The device will scroll pages when users merely tilt it up or down while looking at it, and it will automatically pause videos when users' eyes leave the screen.

The Galaxy S4 also includes a translator program that's able to listen to foreign speech and translate it to English and vice versa. It has a feature called Knox that separates work and personal files and applications on the phone. And its video chat feature is now more like a video conferencing system, able to accommodate three-party calls, allow users to make notes on the screen while talking and stream video from both the front and rear cameras at the same time.

It's unclear whether any of these will catch on with consumers. There are so many of them it may be hard for the company tout any particular one as the primary selling point of the new phone.

But it's clear that Samsung is trying to show that the Galaxy S4 is not just as good as or distinct from the . It's trying to convince consumers that it's much, much better.

I'm eager to play with the Galaxy S4 and find out if it is.

Explore further: New Samsung phone to face stronger competition

More information: Troy Wolverton is a technology columnist for the San Jose Mercury News.


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1.5 / 5 (2) Mar 17, 2013
The image displayed is not the Galaxy S4. From what I've read its Cortex-A15 paired with A7, would have been great if it was the 64-bit A57 paired A53. All in all impressive specs but too big, even my S2 is too big.
4 / 5 (1) Mar 17, 2013
Temperature sensor for sensing how hot the thing is getting is a great idea, desktop MBs have had them for years. Using it to sense environmental temperature would be problematic.

I'm waiting for all the lab on a chip stuff to feature creep their way in in the ever increasing drive to out sense the local environment compared to other rivals game the different groups seem pitted in. Bring it on, I want my tricorder but in a smaller package than the brick they carried in Star Trek.
1 / 5 (7) Mar 17, 2013
Am I getting old or is the video pausing when you look away more than a little bit creepy?
4 / 5 (1) Mar 18, 2013
Am I getting old or is the video pausing when you look away more than a little bit creepy?

you are getting old :( but i still think i will disable
1 / 5 (4) Mar 18, 2013
For example, if the average person can't spot the pixels on an iPhone 5,
So what? You can't zoom in on pictures with an iPhone? Really? Cause I see people do that all the time.

And if you zoom WAY in, eventually the pixels will be visible. If you have more resolution you can zoom in and crop a picture and still have it clear.
2.5 / 5 (11) Mar 18, 2013
When you zoom in and get the image pixelation effect, it is due to lack of image data to span the given screen resolution (size being held constant),... so you can't make that up with higher dpi, ......unless your display software that can post process to smooth the aliasing effects.
1 / 5 (5) Mar 21, 2013
Perhaps I am a freak of nature, but I have always been able to discern pixels on screens, so I am looking forward to seeing this phone "in the flesh". Just now, I can see the black lines in between the bright white background while typing the end of this comment..

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