US opens holiday sales with 30% Cyber Monday gain

Nov 27, 2012
A retailer advertises Cyber Monday deals on their websites on November 26 in Chicago, Illinois. US online shoppers clicked their way to a new record for "Cyber Monday," boosting sales by 30.3 percent for the traditional start for Internet holiday shopping, a survey showed.

US online shoppers clicked their way to a new record for "Cyber Monday," boosting sales by 30.3 percent for the traditional start for Internet holiday shopping, a survey showed Tuesday.

IBM said its cloud-based digital analytics platform showed Monday was "the biggest spending day ever" for US online consumers.

"Cyber Monday was not only the pinnacle of the Thanksgiving shopping weekend but when the cash register closed it officially became the biggest online shopping day ever," said Jay Henderson of IBM Smarter Commerce.

"Retailers that adopted a smarter marketing approach to commerce were able to adjust to the shifting of their customers, whether in-store, online or via their mobile device of choice, and fully benefit from this day and the entire holiday weekend."

Around 10 percent of consumers made purchases on a mobile device, according to IBM, with the the most popular one.

IBM offered no specific figure for sales but the research firm has predicted retailers would take in $1.5 billion for the day, a jump of 20 percent.

The hot Monday sales came after surveys showed heavy online spending for "Black Friday," the day after the US Thanksgiving holiday.

Online shoppers spent a record of $1.042 billion on Friday, surpassing last year's Black Friday haul by 26 percent, according to comScore.

A total of 57.3 million Americans visited online retail sites on , representing an increase of 18 percent versus a year ago, the firm said.

Explore further: Airbnb rental site raises $450 mn

add to favorites email to friend print save as pdf

Related Stories

Black Friday now lasts the whole season, expert says

Nov 15, 2012

(Phys.org)—Black Friday has been the traditional kickoff of the holiday shopping season, but consumers can expect Black Friday sales starting now and extending through the end of the year, says Richard Feinberg, Purdue ...

Cyber Monday sales reach record levels

Dec 05, 2011

American consumers spent more than a billion dollars a day last week during a three-day online sales period, which started with "Cyber Monday," a monitoring firm reported.

Recommended for you

Airbnb rental site raises $450 mn

37 minutes ago

Online lodging listings website Airbnb inked a $450 million funding deal with investors led by TPG, a source close to the matter said Friday.

US venture investments highest since 2001 (Update)

Apr 18, 2014

Funding for U.S. startup companies soared 57 percent in the first quarter to a level not seen since 2001, as venture capitalists piled more money into a growing number of deals, according to a report due out Friday.

User comments : 1

Adjust slider to filter visible comments by rank

Display comments: newest first

ddj_jacobs
not rated yet Nov 28, 2012
SOME OF THE BEST TABLET DEALS are at a site called TabletSprint - The new Novo 7 Legend is the first quality "$100 TABLET" available from any major brand and launched November 15th --and includes Android 4.1, a quality screen display, and Micro SD portable storage - Plus WiFi, Ethernet and 3G connection - The Novo 7 Legend is manufactured by Ainol Electronics, which received a "Best Tablet of the Year" award at CNET Consumer Electronics Show 2012. There's also the Novo 7 Flame 32GB for $189, which compares to the $249 Nexus 7 but for much less, and with many more features, including a front & back camera, HDMI output to a TV, MicroSd memory card storage & 3G connection.

More news stories

Airbnb rental site raises $450 mn

Online lodging listings website Airbnb inked a $450 million funding deal with investors led by TPG, a source close to the matter said Friday.

Researchers uncover likely creator of Bitcoin

The primary author of the celebrated Bitcoin paper, and therefore probable creator of Bitcoin, is most likely Nick Szabo, a blogger and former George Washington University law professor, according to students ...