Adobe Social gets predictive tool for hyper-targeting

(Phys.org) —Marketing and advertising executives are hearing a lot about the word "predictive," even outdistancing "SEO" as a key goal. That is partly due to software vendors having plenty to say about what their predictive ...

The video referee in the spotlight

Since the 2019/20 season, controversial referee calls in the English Premier League may be technically reviewed and, if deemed necessary, corrected. Using a Twitter analysis of 129 games in the English Premier League, a research ...

New tool mines scientific texts for fusion protein facts

A new computational tool called ProtFus screens scientific literature to validate predictions about the activity of fusion proteins—proteins encoded by the joining of two genes that previously encoded two separate proteins. ...

Searching through noise for pros and cons

Structured decision-making support: The research project "ArgumenText" in the field of Ubiquitous Knowledge Processing has found a way to filter concrete pro and con arguments on any topic from amongst the noise of the internet.

Data mining uncovers 19th century Britain's fat habit

A collaboration between historians, text mining, and information visualisation researchers has thrown up new insight into the hunger for sugar, coffee and rubber in the 19th century, as well as how fat became a worldwide ...

Trading archives chart how Britain's taste for tea grew

Computer experts at the University of St Andrews have joined forces with international historians to shed light on one of the 19th century's great social transformations... How Britain gave up coffee to become a nation of ...

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