Satisfy your customers and win in the stock market, says a new study by a team of researchers from Michigan's University Research Corridor, who found positive stock returns on customer satisfaction far out-distance competitive ...
Economics & Business
Sep 6, 2016
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When evaluating the performance of a brand in a certain territory, it might be more appropriate to evaluate it against its local competitors as opposed to its performance in other territories, according to research from a ...
Economics & Business
Aug 14, 2013
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A new study led by two Florida State University marketing professors finds that some frontline service employees who are rewarded for hikes in customer loyalty and satisfaction also may engage in "service sweethearting," ...
Economics & Business
Feb 10, 2012
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Feeling less satisfied with the businesses you patronize? It might be because those businesses are in a lot of debt. According to a new study in the Journal of Marketing, a company that has a lot of financial leverage—that ...
Economics & Business
Sep 23, 2015
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(PhysOrg.com) -- Initial results of new research from Rice University indicate that, among physical retailers, Wal-Mart will be the top seller of electronics this holiday season, besting consumer-electronics giant Best Buy. ...
Economics & Business
Dec 21, 2010
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Researchers from University of Sydney, University of Florida, and Rutgers University published a new paper in the Journal of Marketing that examines the role of serendipity in customer satisfaction and how marketers can provide ...
Economics & Business
May 25, 2021
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When you're waiting in a busy restaurant or doctor's office, it may matter whether the tables, light fixtures and other objects are round or square.
Economics & Business
May 1, 2018
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Queuing, standing in line... it's what we do well, but complain about the most. Thankfully, science is coming to the rescue as researchers in Taiwan have devised a formula that could revolutionize restaurants, post offices, ...
Mathematics
Jun 1, 2010
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Researchers from Michigan State University, University of South Florida, St. John's University, and American Customer Satisfaction Index (ACSI) published a new paper that analyzes relationships between customer complaints, ...
Economics & Business
Aug 7, 2020
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Cash bonuses can help hotel operators lure back disappointed customers who were displaced during overbooking snags, according to Penn State researchers.
Economics & Business
Jun 7, 2011
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