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Social Sciences Dec 31, 2023

Why some people don't trust science—and how to change their minds

During the pandemic, a third of people in the UK reported that their trust in science had increased, we recently discovered. But 7% said that it had decreased. Why is there such variety of responses?

Economics & Business Dec 27, 2023

A legal scholar explains the need for government databases to retract information

In 2004, Hwang Woo-suk was celebrated for his breakthrough discovery creating cloned human embryos, and his work was published in the prestigious journal Science. But the discovery was too good to be true; Dr. Hwang had fabricated ...

Social Sciences Dec 15, 2023

War in Gaza: An ethicist explains why you shouldn't turn to social media for information about the conflict

As the war between Israel and Hamas drags on, many on both sides have taken to social media to gather information and air their outrage. The impulse to do so is understandable: Political activism on social media provides ...

Economics & Business Dec 11, 2023

Labeling boost for wine and beer sales

Research published in the International Journal of Entrepreneurship and Small Business has taken a close look at the innovation dynamics within Baja California's flourishing wine and craft beer industries. The work focuses ...

Economics & Business Dec 7, 2023

Trust in brands may be eroded as awareness of misinformation increases, academics conclude

Academics from Cardiff and Stanford Universities reviewed current marketing research focused on the consequences of misinformation spread. "Between brand attacks and broader narratives: How direct and indirect misinformation ...

Economics & Business Nov 16, 2023

How colors and images on packaging can help identify a product line extension

New flavors, scents, or formulations—we see them every day on the supermarket shelf. Despite line extensions being among the most common strategies to build a brand, they're expensive, risky, and come with an average fail ...

Economics & Business Nov 10, 2023

Why more food, toiletry and beauty companies are switching to minimalist package designs

For decades, marketers of consumer goods designed highly adorned packages, deploying bold colors, snazzy text, cartoons and illustrations to seize the attention of shoppers. Conventional wisdom held that with thousands of ...

Social Sciences Nov 8, 2023

Should national brand manufacturers enter the intensely competitive private label business?

Researchers from McGill University, Dartmouth College, and Universidad de Salamanca published a new Journal of Marketing study that explores the complex trade-offs in dual branding.

Social Sciences Oct 30, 2023

Online grocery baskets less varied than in-store carts

Online grocery carts tend to include less variety and fewer fruits and vegetables than those in a trip to a brick-and-mortar supermarket—but online shoppers are less susceptible to unhealthy impulse buys, a new Cornell ...

Social Sciences Oct 30, 2023

Business owners: Nostalgia sells on social media

There's a good reason those Budweiser Clydesdale commercials are viewer favorites—they ooze nostalgia.

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