Why some AI ads fail while others succeed

Artificial intelligence can create realistic depictions of just about anything, but that does not mean advertisers should lean on the technology, according to a study led by University of Mississippi professors.

Role of ethics education in accounting fraud prevention

Two SUNY Polytechnic Institute (SUNY Poly) College of Business faculty members are exploring how integrating ethics and values throughout accounting and business education can better prepare students to recognize and prevent ...

The paper that predicted the office apocalypse

When an early draft of "Work from Home and the Office Real Estate Apocalypse," co-authored by Stijn Van Nieuwerburgh, the Earle W. Kazis and Benjamin Schore Professor of Real Estate at Columbia Business School, began circulating ...

Wildfire losses have lasting economic consequences for homeowners

A new National Bureau of Economic Research working paper from the University of California San Diego shows that wildfire damage can have long-term economic consequences for households, resulting in income losses, resident ...

Less buying power, elevated inflation push down consumer views

Consumer sentiment dropped about 6% from last month, landing around 11% below a year ago amid continued worries that inflation will remain elevated for the foreseeable future, according to the University of Michigan Surveys ...

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