Honda, Volvo, Ford scoop awards at Detroit auto show

January 15, 2018
Honda executives celebrate as the 2018 Honda Accord is named the car of the year at the 2018 North American International Auto Show (NAIAS) in Detroit, Michigan

The Detroit auto show handed out its self-proclaimed "Oscars of the auto industry" on Monday, rewarding Honda, Volvo and Ford amid a crowded slate of new truck, SUV and crossover unveilings.

The awards are adjudicated by a panel of 60 journalists. The winners are chosen from dozens of new vehicles, offering bragging rights and a chance to stand out in a highly-competitive North American .

The 2018 Honda Accord was awarded best car of the year, helping the Japanese company best its top rival, the Toyota Camry—also a finalist for the award in a shrinking segment of the US auto market.

Volvo's XC60 SUV was awarded best utility, a much-needed boost for the Chinese-owned Swedish car company as it aims to reassert itself into the American market.

Ford's massive Lincoln Navigator SUV won, incongruously, in the truck category—helping the US automaker in its battle against rivals GM and Fiat Chrysler for truck and SUV sales.

Pickups, SUVs and crossovers have become the bread and butter of automakers in the US market, outselling sedans two to one and offering high profit margins.

Over the weekend, Ford unveiled its redesigned Ranger mid-size pickup being reintroduced in North America and a new sports version of its Edge SUV.

GM unveiled its redesigned Chevrolet Silverado, and Fiat Chrysler is scheduled to show off its latest Ram 1500 pickup later on Monday.

Mercedes-Benz, meanwhile, drew on nostalgia, presenting a new generation of the G-Class, emphasizing that it had maintained the SUV's beloved boxy silhouette.

Luxury rival BMW will unveil its new X2 SUV on Monday.

The electric car maker Tesla did not submit its highly-anticipated mid-priced Model 3 sedan into the competition.

Explore further: Detroit Auto Show opens on Sunday

Related Stories

Detroit Auto Show opens on Sunday

January 14, 2018

The Detroit Auto Show kicks off Sunday, with pickup trucks and SUVs expected to take center stage in a sign of their growing might in the US car market.

Detroit auto show begins amid talk of NAFTA, tax cuts

January 14, 2018

The Detroit Auto Show shifted into full gear Sunday with international trade and tax cuts dominating the conversation, even as an optimistic industry raced to meet Americans' seemingly insatiable appetite for trucks and SUVs.

Recommended for you

EU set to fine Google billions over Android: sources

July 17, 2018

The EU is set to fine US internet giant Google several billion euros this week for freezing out rivals of its Android mobile phone system, sources said, in a ruling that risks fresh tensions with Washington.

0 comments

Please sign in to add a comment. Registration is free, and takes less than a minute. Read more

Click here to reset your password.
Sign in to get notified via email when new comments are made.