Netflix boss predicts mobile operators will soon offer unlimited video

Founder and CEO of Netflix Reed Hastings said he believed mobile carriers will eventually create a two-tear system where video d
Founder and CEO of Netflix Reed Hastings said he believed mobile carriers will eventually create a two-tear system where video data is unlimited to meet the growing demand for watching TV series and movies on mobile devices

Netflix head Reed Hastings predicted Monday that mobile carriers will soon offer data plans that give users unlimited video streaming to meet the rising popularity of watching TV and movies on mobile devices.

"Ten to twenty years from now all the you view is going to be on the Internet," he said at the Mobile World Congress, the phone industry's largest annual trade fair.

"I think screens today are really stunning, you can see all the depth right in front of you. The beautiful thing is you can watch it on the move."

While watching video on devices via Netflix and other streaming sites is growing, data caps imposed on plans by mobile operators act as a barrier to users wanting to watch a video on the go.

Carriers offer unlimited data caps but they are usually very expensive.

But Hastings said he believed will eventually create a two-tear system where video data is unlimited to meet the growing demand for watching TV series and movies on mobile devices.

"What we are going to see I think is a number of companies pioneering new ways of offering services to the consumers where it is unlimited video data but it is limited to say one megabit speed," he said.

"So it is a slower speed but you get unlimited data on that and that turns out to be very efficient on network so an operator can offer unlimited viewing."

Netflix started streaming TV in the United States nearly a decade ago and has now launched in almost every country.

It ended 2016 with nearly 94 million subscribers, adding five million outside the United States in the last three months of the year.

Nearly half—47 percent—of Netflix users are now outside the United States, a proportion expected to increase as it adds more customers.

Mobile video traffic is forecast to grow by around 50 percent annually through 2022, to account for nearly three quarters of all , according to a forecast by Sweden-based telecommunications operator Ericsson.


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Citation: Netflix boss predicts mobile operators will soon offer unlimited video (2017, February 28) retrieved 13 October 2019 from https://phys.org/news/2017-02-netflix-boss-mobile-unlimited-video.html
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Mar 08, 2017
"What we are going to see I think is a number of companies pioneering new ways of offering services to the consumers where it is unlimited video data but it is limited to say one megabit speed," he said.


Last time I went to the nordics, they had unlimited data at 256k for 5€ a month, 1 Mbps for €10 a month, and unlimited data at full speed 3G or 50 Mbps 4G for €20 a month - in a country with a population density somewhere between Utah and Oklahoma. People were like "Data caps, who does that?"

There's no excuse - there's just no proper competition between the operators.

Mar 08, 2017
https://www.publi...market-p

T-Mobile's Smoking Gun: Data Caps Come From Spectrum Concentration Not Technical Constraints

Now comes T-Mobile with fairly rock solid evidence that bandwidth caps have nothing to do with technical constraints and everything to do with AT&T and Verizon holding most of the good wireless spectrum used for mobile broadband. In this Emergency Petition, T-Mobile explains that: "T-Mobile has been forced to throttle and cap its customers' ability to roam on AT&T's data network due to AT&T's unreasonably high data roaming rates."
(...)
Using its spectrum-based market power, AT&T charges super-high prices for data roaming, making it impossible for T-Mobile or other carriers to offer genuinely unlimited data.

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