Finns to use Angry Birds to teach Chinese children

Angry Birds will be used to fire Chinese children's imaginations after the Finnish company behind the game announced plans to launch an educational product in China.

Rovio said Monday that Angry Birds Playground attempts to instill fun, motivation, and interaction into learning such subjects as language, mathematics and music.

The platform was developed with experts at the University of Helsinki and is based on Finland's national kindergarten curriculum, the company said. It includes books, cards, toys, games, a guitar, and an —all with the popular Angry Birds.

Rovio managers said they wanted Angry Birds Playground to bring back the fun in learning.

"Having seen the enthusiasm when children and parents spend time with Angry Birds, we wanted to create fun new learning activities for them," said chief marketing officer Peter Vesterbacka.

The company said it has signed a preliminary agreement together with China's 123 Education Development Ltd to set up Angry Birds learning facilities in China. The first will open in Shanghai.


Explore further

Angry Birds catapult into space with NASA boost

© 2013 The Associated Press. All rights reserved.

Citation: Finns to use Angry Birds to teach Chinese children (2013, September 10) retrieved 16 November 2019 from https://phys.org/news/2013-09-finns-angry-birds-chinese-children.html
This document is subject to copyright. Apart from any fair dealing for the purpose of private study or research, no part may be reproduced without the written permission. The content is provided for information purposes only.
0 shares

Feedback to editors

User comments