Apple patents iPhone with wraparound display

March 29, 2013 by Peter Svensson

Apple is seeking a patent for an iPhone that has a display that wraps around the edges of the device, expanding the viewable area and eliminating all physical buttons.

The reveals that Apple has put some thought into a device that takes advantage of a new generation of displays, which don't have to be flat and rigid like today's liquid-crystal displays, or LCDs. At a trade show in January, chief competitor . showed off a prototype phone with a display that is bent around the edges, presenting "virtual buttons" for the user's touch.

Apple Inc.'s patent filing shows a phone similar to a flattened tube of glass, inside of which a display envelops the chips and circuit board. This allows "functionality to extend to more than one surface of the device," the filing said. The design also means there's no frame or bezel surrounding the display, meaning it can take up more of the device's surface area.

The company filed for the patent in September 2011, though the application became public only Thursday. Like others, Apple often files for patents on designs that never come to fruition. It also doesn't comment about future products until it's ready to launch.

The Patently Apple blog wrote about the filing earlier.

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More information: Patent application

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6 comments

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bottomlesssoul
4.3 / 5 (6) Mar 29, 2013
How is that patentable? Doesn't Samsung show prior art?
h20dr
1 / 5 (1) Mar 30, 2013
They should call it Hot Apple Pie! Kinda what it looks like, lol.
Squirrel
5 / 5 (3) Mar 30, 2013
This is all road map stuff that any group engineers spending an afternoon asked to suggest new avenues for product design would come up with. Patents should be nonobvious "art" but the US patent office selects to ignore this hence these "pseudo-patents" that cripple genuine product innovation.
mikegonzalez2k
4 / 5 (4) Mar 30, 2013
Samsung has more than prior art they have a working bracelet that uses a technology that only THEY have.

The ability to create a display that it wrap-able is called Flexible AMOLED display. They showed off at CES back in 2011 for all those actually in the tech industry they've known about Samsung's amazing demo for a while. No matter how Apple spins this one they clearly are trying to patent an idea that not only has been conceited, but is in working condition as a prototype. That's like stealing a theory from an acclaimed physicist that had a working model and claiming it to be your own. Hence why I openly despise Apple and all those who support them.

Here's a preview from CES2011...
http://www.youtub...Hp15Hoo0
baudrunner
1 / 5 (1) Mar 30, 2013
Wrap around displays. Do we see jacket art apps next at the apps store?
Ghostt
1 / 5 (1) Mar 30, 2013
I don't see how these umbrella ideas can be patents. Both patenting and copyrights are way out of control.

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