NEC Develops Software to Give Companies Competitive Edge

December 4, 2007 by Mary Anne Simpson, Phys.org weblog

NEC has developed a software that will aid companies in essential decision making for releasing new products. In addition, the software will monitor and analyze a company´s competitors products and services to keep up with quick changes in the market.

NEC recognizing the importance of companies to stay on top of market trends, their brand recognition, and competitors presence has developed a unique technology software. NEC announced this latest development aimed at assisting companies in making product planning decisions and tracking new product trends on its corporate web site.

How it Works:

NEC name for the first leg of the process, Industry Structural Analysis. In practice the NEC software will scour the Internet for relationships between seller and buyer of raw materials and finished products. The NEC software uses algorithms that integrate information from different formats and evaluates the information taking into consideration the targetted companies previous activities.

Generally, current corporate information is scatterd across the NET and in RSS feeds in a random fashion that requires time consuming compilation and analysis. The new technology will allow companies to determine their market position as it relates to their competitors products and services. NEC´s innovation frees up corporate decision makers from the routine analysis performed by the software.

The next step in the process is the Comparative Product Analysis. This feature takes into account that each company is unique in the way its product may appear on the Web and RSS feeds. Thus, the NEC software assigns a specific classification for the different types of display presentations a particular product may appear on the Web.

NEC applies an algorithm to identify product pages by scanning for keywords, like "outline," and "features" and determines inter-relationships between web pages. Additionally, another algorithm is employed that refines the search to attributes like, "high resolution," or "thinnest." By utilizing this targeted search companies are able to assess their status as compared to their competitors like products and services. This function in practice filters out irrelevant or redundant material.

The NEC technology will be on display at iEXPO 2007 in Tokyo, Japan from December 5-7. The technology was created in joint participation with NEC Laboratories China. The new software product has been given the pre-release name, virtualization technology. There is no release date mentioned in the corporate release of information. The exact product name and order number has not been released.

Copyright 2007 Mary Anne Simpson & Physorg.com.
All rights reserved. Web Sites and Bloggers may provide the introductory paragraph and a link to the story, but may not copy, redistribute, rewrite or publish the story in whole or in part without written permission of the author or publisher.

Explore further: NEC Unveils Industry's First Mobile Phone Application Processor with Parallel Processing Capabilities

Related Stories

Mazda and NEC to Test Grid-Based Core System

September 14, 2004

Mazda Motor Corporation and NEC Corporation today announced that Mazda will test grid computing technology, which will be incorporated into its core system, in order to efficiently utilizes the IT resources of many servers ...

Researchers double cell phone memory through software alone

September 27, 2007

Cell phones are increasingly sophisticated -- sporting such features as cameras, music players, games, video clips, Internet access and, lest we forget, the capability to phone someone -- but these features come at a price: ...

NEC Looks to Build a 'Virtual' Client Network

April 23, 2007

The company is offering a new management package called Virtual PC Center, which will combine thin client PCs, servers, a software suite and virtualization technology from VMware.

Magma, NEC to Collaborate on 65-nm Design

April 18, 2005

Magma Design Automation Inc., a provider of semiconductor design software, today announced that it has expanded its relationship with NEC Electronics, a leading supplier of advanced semiconductor solutions. Under the terms ...

Recommended for you

Cryptocurrency rivals snap at Bitcoin's heels

January 14, 2018

Bitcoin may be the most famous cryptocurrency but, despite a dizzying rise, it's not the most lucrative one and far from alone in a universe that counts 1,400 rivals, and counting.

Top takeaways from Consumers Electronics Show

January 13, 2018

The 2018 Consumer Electronics Show, which concluded Friday in Las Vegas, drew some 4,000 exhibitors from dozens of countries and more than 170,000 attendees, showcased some of the latest from the technology world.

Finnish firm detects new Intel security flaw

January 12, 2018

A new security flaw has been found in Intel hardware which could enable hackers to access corporate laptops remotely, Finnish cybersecurity specialist F-Secure said on Friday.

0 comments

Please sign in to add a comment. Registration is free, and takes less than a minute. Read more

Click here to reset your password.
Sign in to get notified via email when new comments are made.