News tagged with purchase

Good cause + moderate discount = more sales

Many businesses now offer customers the opportunity to make charitable donations to good causes along with their purchases, but does this really encourage the customer to buy more? According to a new study in the Journal of ...

Nov 11, 2014
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The cucumbers carbon footprint in focus

Since the outbreak of E. coli in Germany and Austria 2011 resulting in suspicions against ecological cucumbers, student Michaela Raab has been interested in the environmental impacts of the cucumber. The overall aim is to ...

Jun 11, 2013
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