Microsoft gets more aggressive with free software

May 11, 2010 By JESSICA MINTZ , AP Technology Writer

(AP) -- Microsoft Corp. is rolling out a new edition of its Office programs to businesses Wednesday, and for the first time it's adding versions of Word and other programs that work in a Web browser and will be free for consumers.

Office 2010 marks a milestone in Microsoft's efforts to keep up with an industry shift from programs that are stored on PCs to free ones that can be accessed from any computer, over the Internet.

Microsoft must be careful not to make the free apps so appealing as to undermine its lucrative desktop software business, which accounted for 29 percent of Microsoft's revenue and 51 percent of its operating income in the most recent quarter. The free apps will have fewer features than the desktop versions. For businesses, access to the apps is included in the regular Office licensing fees, while the consumer apps will carry advertisements.

Word, Excel, PowerPoint and the other programs that make up Office are by far the most widely used for writing documents, making spreadsheets and designing slide presentations. But when it comes to free software online, Microsoft has lagged. When the company tried souping up Office in 2007 by adding a service that lets people store and view documents online, Google was already operating Web-based word processing, spreadsheet and presentation programs. Those programs are generally free for consumers and inexpensive for business users.

Today, 4 percent of companies use Google Apps, according to Forrester Research.

That's still far less than the 81 percent that use Microsoft's last Office software package, Office 2007. Businesses aren't ready to embrace Web-based Office-style programs quite yet, says Forrester analyst Sheri McLeish. People still want access to their files when they're not online.

Nevertheless, McLeish said Microsoft needed a defensive move against the online apps from Google and other rivals that are pushing this concept, which is often called "cloud computing." She noted that businesses that do want Web-based programs might prefer Microsoft's because its online software was built to trade documents with Microsoft's desktop programs without losing formatting.

Consumers can start buying Office 2010 or using the free Web Apps in June. While it is possible people could choose to use only the free versions, they may end up missing the myriad features Microsoft left out of the lightweight Web tools. NPD Group analyst Stephen Baker also doesn't think consumers will widely give up buying the desktop software in favor of Web programs because people "are not all that confident yet" about the concept of using software that stores their information online.

In addition to the Web Apps, Office 2010 brings a slew of new features and updates to individual programs.

In several programs, people will be able to work on the same document simultaneously, a feature Google's programs already allow.

Office 2010 also brings more powerful photo editing tools to Word and other programs, and adds video and audio editing functions to PowerPoint.

The Outlook e-mail program will be able to pull in information from users' outside social networks, such as Facebook and LinkedIn. It also adds new features to tame the ever-growing number of messages in the inbox, including a way to group all replies to a single thread under one line - as well as a way to "ignore" new replies and send them right to the trash.

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THoKling
not rated yet May 11, 2010
What a wonderfully informative article.

Microsoft appears to be continuing to direct their efforts from client software towards server applications. The more people they can sell on using Web apps, the more server hardware and software they can potentially sell.
frajo
4 / 5 (1) May 12, 2010
Thanks, but I'll stick to OpenOffice. While it doesn't have myriad features, I never needed more than myriad/2 of them. And it has neither a price tag nor does it carry advertisements.
Skeptic_Heretic
not rated yet May 12, 2010
SaaS is a tough model, but if anyone is going to make it work properly it'll be MS.
MikeLisanke
May 14, 2010
This comment has been removed by a moderator.
frajo
not rated yet May 14, 2010
SaaS is a tough model, but if anyone is going to make it work properly it'll be MS.
If it isn't MS then you'll declare that it doesn't work "properly".
Nice rhetorics. :)

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