PayPal to become a way to pay for Facebook ads

Feb 18, 2010

(AP) -- PayPal is extending its reach into Facebook.

The companies said Thursday that advertisers on the world's largest online social network will be able to use Inc.'s online payments business to buy ads. The service will roll out over the next couple of weeks.

Using PayPal instead of credit cards, PayPal says, would make life easier for small international companies to buy ads on .

In addition, Facebook users will be able to use to buy Facebook Credits. These credits let users buy virtual goods on the site, like gifts or items in games.

Research firm eMarketer estimates expects ad spending on Facebook to hit $605 million this year. This would be a 39 percent increase from 2009.

Explore further: What safeguards are in Australia's data retention plans?

not rated yet
add to favorites email to friend print save as pdf

Related Stories

PayPal opening doors to outside developers

Oct 21, 2009

PayPal plans to throw open the doors of its software platform to enable outside developers to build innovative tools using the online financial transaction service.

EBay's PayPal envisions doubling in size by 2011

Mar 11, 2009

(AP) -- EBay Inc.'s name may conjure images of online auctions, but the company is hoping to turn attention to its second-largest business - PayPal - which it expects to blossom significantly in the next few years.

Recommended for you

Facebook help a matter of timing

Mar 04, 2015

Getting a response to a request for assistance on social media may have more to do with your request's timing than how many followers you have, research suggests.

Supreme Court allows challenge to Colorado Internet tax law

Mar 03, 2015

A unanimous Supreme Court ruled Tuesday that federal courts can hear a dispute over Colorado's Internet tax law. One justice suggested it was time to reconsider the ban on state collection of sales taxes from companies outside ...

Clinton ran own computer system for her official emails

Mar 03, 2015

The computer server that transmitted and received Hillary Rodham Clinton's emails—on a private account she used exclusively for official business when she was secretary of state—traced back to an Internet ...

User comments : 0

Please sign in to add a comment. Registration is free, and takes less than a minute. Read more

Click here to reset your password.
Sign in to get notified via email when new comments are made.