Spotlight turns to Apple's 'latest creation'

Jan 24, 2010 by Glenn Chapman
A model holds a 3G iPhone during its launch in Hong Kong. The technology rumor mill is busy with speculation over Apple's forthcoming event on Wednesday at which the culture-changing firm will unveil its "latest creation."

The technology rumor mill is busy grinding speculation regarding an Apple event Wednesday at which the culture-changing firm will unveil its "latest creation."

Expectation that the maker of iPhones and iPods is set to wow the world with a is so rampant that the California company's stock could suffer if it fails to deliver.

"This proposed tablet will take the App Store and and deliver it in a larger form factor instead of starting from scratch," said Canada-based independent technology analyst Carmi Levy.

"Apple can take years worth of iPhone momentum and drive it right into what is essentially an iPhone on steroids," he continued.

Apple's tablet is believed to be a notepad-shaped device with a 10-inch color screen that lets people browse the Web, listen to music, watch movies or television shows and also read electronic books and newspapers.

A tablet would be Apple's first major product release since it came out with its winning iPhone three years ago.

Online retail powerhouse Amazon.com beefed up its market-leading Kindle devices just days ago in apparent preparation for an Apple onslaught.

Amazon pumped up royalties it pays to authors or publishers who offer digitized books for sale to Kindle users and invited software savants to craft fun or functional programs for the e-readers.

"Amazon may have won the battle, but the war is about far bigger things," Levy said. "It is about a device that can do many things as you bring your digital content with you."

While the spotlight at the Apple event may be on a tablet, the success of such a device depends more on the "ecosystem" of applications and services than it does on how "sexy" the hardware may be, according to the analyst.

"The irony is that it is no longer about hardware, it is about services that connect to the hardware," Levy said.

"The iPod was just a media player but what made it special was iTunes and the online App Store."

An Apple tablet would likely synch with iTunes and the more than 100,000 applications at the App Store.

Despite Apple's wizardry with creations embraced by mainstream culture as well as technophiles, it could be tilting against windmills by releasing a tablet computer.

"The real question is what will people do with an Apple tablet that they can't do pretty well on some other device?" said NPD Group analyst Stephen Baker. "Anyone that has tried this has failed."

The success of iPhones was "a no-brainer" because the innovative devices put telephone and rich Internet capabilities in people's pockets, according to Baker.

Tablets, on the other hand, are awkwardly large to be carried as mobile devices and too small to compete with desktop computers and screens, especially for tasks such as movie viewing.

"What do I do, strap it to my dog's back?" Baker said facetiously.

"I can't sneak a peak at it when my kids are in a play or at a baseball game... I'm a hardware guy and this isn't going to be a game changer."

A Retrevo report release last week concluded that an priced at more than 700 dollars (US) would stop 70 percent of potential buyers from reaching for their wallets.

Apple could launch a tablet at a steep price but quickly discount it through subsidy deals with carriers or digital content sellers.

"Initially it will seem like a high price, but over time Ma and Pa will be able to buy it as well as rabid Apple fans," Levy said.

Google could prove to be a formidable rival, with the Internet giant's Android operating system built into a host of tablets shown off at a major Consumer Electronics Show (CES) in Las Vegas this month.

An Android Market featuring more than 20,000 applications tailored for devices running on the operating system is a growing competitor to Apple's market-leading App Store.

"In many ways, Apple is running away with the prize and Google is establishing itself as a strong second," Levy said.

Microsoft is also staking out territory in the tablet market, with chief executive Steve Ballmer using CES as a stage to tout a Hewlett-Packard Slate tablet built with the firm's software.

"There really isn't another compelling device out there," Levy said. "As it did with the iPhone, Apple is competing in a category of one at this point."

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Quantum_Conundrum
1 / 5 (1) Jan 24, 2010
*sigh*

These idiots are taking "star trek" technologies and making toys and glamourized walkmans out of them as just another form of conditioning and profiteering.

"price wars"...

They sound like Muslim terrorists, except they brainwash and exploit everbody "peacefully".

Do people even comprehend what a corporation like Apple could do if they actually wanted to TRULY revolutionize humanity? The Iphone and Ipod are mostly just like the regular internet, just another gaming and gossip engine.

As for book-keeping and trading, existing technologies have already exceeded any reasonable needs. A new hand-held computer isn't "revolutionary" it's basicly expected every year or two anyway.

Why don't they make something "real" that can actually revolutionize the entire economic model of modern technological civilization, instead of what amounts to a toy, which is often required to be turned off at work or school, because it mostly is a toy?
Noumenon
4.7 / 5 (48) Jan 24, 2010
umm, what would you suggest? 3G phone and internet access on the go has revolutionized communications.

I think this iPhone interfaced tablet will replace computers for many as most people only email, view internet, movies, and music.
Quantum_Conundrum
1 / 5 (1) Jan 24, 2010
umm, what would you suggest? 3G phone and internet access on the go has revolutionized communications.

I think this iPhone interfaced tablet will replace computers for many as most people only email, view internet, movies, and music.


99% gossip and porn.
90% gossip and porn
Entertainment
Entertainment

...but nobody can afford taxes for healthcare or space programs...
Noumenon
4.6 / 5 (49) Jan 24, 2010
Soooo, your saying what then? Lets stop capitalism, and hand our money to "people who know better"?!

Yes well, if it weren't for the massive mismanagement of tax money resulting in $12,000,000,000,000 in government debt, and nothing efficient to show for it,.. I suspect people would be still be reluctant to hand over even more of their money for institutionalized medicine, and a bunch of half-wit ideological social engineers. The U.S. still, has the greatest economy in human history, and one of the best health care systems on the planet,.... all due to free-market capitalism, NOT government.

Where there is no profit there is no efficiency nor innovation, but plenty of disrespect of the valve of the dollar.
Noumenon
4.6 / 5 (49) Jan 24, 2010
Do people even comprehend what a corporation like Apple could do if they actually wanted to TRULY revolutionize humanity?


A company like Apple would never exist in the first place had it not produced a profitable and desirable product line so your point is a non sequitur. Secondly, you used the term "toy" three times. The iPhone is a PHONE and general communication device, in addition to an information resource. I use mine at work all the time.
Noumenon
4.6 / 5 (49) Jan 24, 2010
....Your naive socialists mentality presumes there is a group of superior beings who knows all and is able to 'fix' society if only put in charge. What you fail to get is that any group of idiots can fix social problems by simply removing personal freedoms. It's not difficult never was. What is difficult, is in maintaining such a communistic society, because it is 180* counter to human instincts. No one wants to live in mediocrity and oppression. Therefore it is inherent in free society that there will be 'problems',.. it is the cost of such a natural society. Unfortunately, politicians take advantage of this and convince enough naive that they can fix social problems, and around and around it goes.
Quantum_Conundrum
3 / 5 (2) Jan 24, 2010
....Your naive socialists mentality presumes there is a group of superior beings who knows all and is able to 'fix' society if only put in charge. What you fail to get is that any group of idiots can fix social problems by simply removing personal freedoms. It's not difficult never was. What is difficult, is in maintaining such a communistic society, because it is 180* counter to human instincts. No one wants to live in mediocrity and oppression. Therefore it is inherent in free society that there will be 'problems',.. it is the cost of such a natural society. Unfortunately, politicians take advantage of this and convince enough naive that they can fix social problems, and around and around it goes.


Do you realize that the only reason the bottom 50% of people in the U.S. aren't slaves in everything but name is due to the existing anti-monopoly laws and social programs?

Do you know what corporations and monopolies did to people going back 100 and 150 years? No, guess not...
Quantum_Conundrum
1 / 5 (1) Jan 24, 2010
Yes well, if it weren't for the massive mismanagement of tax money resulting in $12,000,000,000,000 in government debt, and nothing efficient to show for it,.. I suspect people would be still be reluctant to hand over even more of their money for institutionalized medicine, and a bunch of half-wit ideological social engineers. The U.S. still, has the greatest economy in human history, and one of the best health care systems on the planet,.... all due to free-market capitalism, NOT government.


Americans spent over 1 trillion dollars last year on sports entertainment, not counting other forms of entertainment.

12 years worth of sports entertainment, and there's your deficit.....nevermind the vomit coming out of your televison and radio which americans pay a similar amount, or more, per year to watch.

The fact of millions of foreclosures nationwide shows the "american people" are no better at managing their finance than the government
Noumenon
4.5 / 5 (52) Jan 24, 2010
Wrong, wrong, and wrong. You can't rationally replace the 12 trillion spent on free choice with the gov mismanagement of the same amount of funds, doesn't make a lick of sense. The spending deficit of 12 trillion I mentioned is the government over spending, NOT the citizens. The point is that the Gov is inherently inefficient and financially irresponsible, so who in their right mind would what the gov to manage anything close to the health care system? There are a few measures that can improve US health care, but that does not require the gov to take control of 1/7th the economy.

The foreclosures were do to liberal policy of forcing banks to give out loans to people who didn't have 20% cash to put down, couldn't prove they could in fact pay the loan back; typical liberal do-gooder mentality backfired as it usually does and resulted in too many sub-prime mortgages for the system to handle. Your last statement is off the charts, ignorant.
El_Nose
5 / 5 (2) Jan 26, 2010
Noumenon is very correct that is the long and short of what started this financial crisis the collapse of the sub-prime mortage market and the derivatives based upon those sales.

Now while the deficit is alarming, it should also be realised that the government keeping a national debt is an easy way of spurring its economy without a great amount of intervention. The debt allows for the mandatory creation of money and that money has to be spent and the effect on the overall economy is almost immediate... there is more money in the system. This means that that money is making interest and in fact creating more money for public use faster. The issue is that we have no good gauge as to at what level is public debt too much. In other new the S&P lowered Japan's future outlook and may possibly lower its credit rating based on large public debt. Japan's debt is approaching 115% of its GDP and now they are thinking of lowering it's credit rating. The USA is only at 45%.
Noumenon
4.6 / 5 (49) Jan 26, 2010
Interesting. Now, the creation of money or printing and infusing into the economy, doesn't that devalue the dollar, which in effect is redistribution of wealth from those who had cash savings? I guess that's why investment is important?
El_Nose
5 / 5 (1) Jan 26, 2010
Noumenon -well its a question of whether a strong dollar is good or bad. Take China, then you would want a weaker dollar because it is cheaper for a foriegner to buy your products so you export more and make money that way. Contrast that with a strong dollar, say the Euro, holders of this currency find it in their best interest to buy abroad and save money that way, but it is more difficult to export product because they are expensive.

doesn't that devalue the dollar, which in effect is redistribution of wealth from those who had cash savings


That is done by inflation which can be interpreted as the effect of money intering an economy on the present value of money already there. The US has inflationary counter measures controlled by the Fed. The reserve requirement- a demand that banks keep a certain amount of loan money as cash on hand. And the discount rate- cheap rate that government and banks lend money to each other. Increase either lowers possible inflation.
Noumenon
4.6 / 5 (49) Jan 26, 2010
Ahh, interesting. Thanks for that explanation!

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