Blu-ray Leads Adoption of Next-generation DVD players in the U.S.

Jul 26, 2007

As consumers continue to embrace more high-definition products and services, next-generation DVD players are poised to experience significant growth over the next five years, according to a new report from Parks Associates titled "Next Generation DVD Players: Will History Repeat?"

The new report estimates that, with set-top box models and game consoles combined, more than 32 million Blu-ray and HD DVD players will be sold in United States by 2011, an 85% increase from the 4.9 million units estimated to be sold in 2007.

"Purchasing or renting DVDs will continue to be a dominant way for consumers to view content," stated Chris Roden, Research Analyst at Parks Associates. "What has yet to be determined is which format will become the standard, HD DVD or Blu-ray?" According to the report, consumer confusion is still prevalent with less than 10% of U.S. consumers stating that they are familiar with the HD DVD or Blu-ray formats.

"However, we are starting to see the pendulum swing slowly in one direction," said Roden. "Recent retail developments, support from major Hollywood studios, and inclusion of the format in the PlayStation 3 puts the Blu-ray format in the lead."

In "Next Generation DVD Players: Will History Repeat?," Parks Associates investigates consumer preferences and industry support for the competing DVD formats, with analysis of market strategies and adoption and a prediction of the outcome in this standards battle

Source: Parks Associates

Explore further: Jennifer Pahlka, founder of Code for America, talks 'civic hacking'

Related Stories

Mercury MESSENGER nears epic mission end

1 hour ago

A spacecraft that carries a sensor built at the University of Michigan is about to crash into the planet closest to the sun—just as NASA intended.

DOJ, FBI acknowledge flawed testimony from unit

2 hours ago

The Justice Department and FBI have formally acknowledged that nearly every examiner in the FBI Laboratory's microscopic hair comparison unit gave flawed testimony in almost all trials in which they offered evidence against ...

Dawn glimpses Ceres' north pole

3 hours ago

After spending more than a month in orbit on the dark side of dwarf planet Ceres, NASA's Dawn spacecraft has captured several views of the sunlit north pole of this intriguing world. These images were taken ...

Recommended for you

Germanwings crash could prompt remote override tech review

Apr 15, 2015

The head of Germany's air traffic control agency says the crash of a Germanwings jet in France last month raises the question of whether technology should be put in place allowing authorities on the ground to take control ...

User comments : 0

Please sign in to add a comment. Registration is free, and takes less than a minute. Read more

Click here to reset your password.
Sign in to get notified via email when new comments are made.