Related topics: advertising

Which new emojis are coming?

Let's face it, when it comes to holidays, some days are more important than others.

Super Bowl advertisers go after 'second screens'

(AP) -- Call it the "second-screen" Super Bowl. About two-thirds of smartphone and tablet owners use their gadgets to do things like text or post on Twitter while watching TV, according to research firm Nielsen. So, for ...

KKR, Silver Lake near deal on Go Daddy

(AP) -- Go Daddy, the domain-name registration company known for its racy Super Bowl ads, is close to being bought by two private investment firms for up to $2.5 billion, according to a person close to the deal.

Twitter record smashed by Brazil v Chile World Cup match

A total of 16.4 million tweets were sent during Saturday's World Cup game between Brazil and Chile, breaking the record for the number of tweets a minute commenting about a match on the social network.

It's a #hashtag takeover

The # is having a moment. No longer just a pound or number sign, it's been born again on Twitter as a way to link tweets of the same topic or add a quick quip.

Social media gaining value as component of super bowl advertising

(PhysOrg.com) -- Despite the high cost of advertising during the Super Bowl — commercial time has sold for upwards of $3 million per 30-second ad — the big game continues to attract sponsors interested in reaching ...

Morning-after spike in ozone air pollution from Super Bowl XLV?

Not even the most avid fans could notice, but those spectacular aerial images of a brightly-lit Cowboys Stadium during Sunday's Super Bowl XLV symbolize one of the hottest new pieces of scientific intelligence about air pollution:

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