Like doctors diagnosing an ailment, University of Akron marketing researchers have peeked into consumers' brains to understand why some ads ring up quick sales while others don't.
Economics & Business
Apr 20, 2015
0
45
What lies at the root of inequality in human communities? It is a question that has captivated human beings for millennia. Is there a scientific method to find out what makes all the difference?
Archaeology
Nov 12, 2021
0
4
The legacy of the medieval Swahili civilization is a source of extraordinary pride in East Africa, as reflected in its language being the official tongue of Kenya, Tanzania and even inland countries like Uganda and Rwanda, ...
Archaeology
Apr 2, 2023
0
11
(Phys.org) —In 1921, a Russian entomologist named Boris Uvarov made a curious discovery. He noticed that a single species of grasshopper could transform its appearance and behavior, depending on its population density. ...
Plants & Animals
Jul 12, 2013
0
0
Greenhouse gas emissions are at an all-time high, with yearly emissions equivalent to 54 billion tons of carbon dioxide. Humanity has caused surface temperatures to warm by 1.14°C since the late 1800s—and this warming ...
Earth Sciences
Jun 11, 2023
0
65
Nazim Mamedov, adjunct assistant professor in the Stockbridge School of Agriculture, has been telling the international scientific community about the pharmacological properties of specific herbal plants native to Syria and ...
Plants & Animals
Aug 28, 2023
0
3
A University of Minnesota-led team has, for the first time, engineered an atomically thin material that can absorb nearly 100% of light at room temperature, a discovery that could improve a wide range of applications from ...
Optics & Photonics
Aug 2, 2023
0
59
Forensic science has captured the public imagination by storm, as the profusion of "true crime" media in the last decade or so suggests. By now, most of us know that evidence left at a crime scene, such as blood, can often ...
Soft Matter
Nov 21, 2023
0
69
In interstellar dust clouds, turbulence must first dissipate before a star can form through gravity. A German-French research team has now discovered that the kinetic energy of the turbulence comes to rest in a space that ...
Astronomy
Jun 1, 2021
12
553
Understanding the causes and consequences of Late Quaternary megafaunal extinctions is increasingly important in a world of growing human populations and climate change. A new review, led by scholars at the Bernice Pauahi ...
Plants & Animals
Oct 2, 2019
0
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