Related topics: smartphone · amazon com · online retailer · ebay

Promoting cigarette brands in TV shows yields unexpected results

New research in the journal Marketing Science, conducted by researchers at the University of Chicago and University of Washington, finds a 10% increase in TV product placement for cigarettes increases sales by 2% for the ...

The pandemic, online shopping, and the shift towards 're-commerce'

We live in a digital age where online shopping is more popular than ever. Sitting in the comfort of one's home and browsing a seemingly endless amount of goods has certainly made our lives easier. Everything's merely a click ...

Black households suffer the most from rising inflation rates

Black households in the U.S. faced higher and more volatile inflation compared to white households from 2004 to 2020, reveals new research from the University of California San Diego's School of Global Policy and Strategy. ...

page 5 from 40