Consumers are rarely far from their phones, which makes it easy for them to share their experiences on platforms like Facebook, Twitter and Yelp. Online reviews don't always yield replies from corporate social media teams, ...
Economics & Business
Feb 23, 2018
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3
Can responding to online reviews improve a business' online reputation? According to a forthcoming study in the INFORMS journal Marketing Science, a leading academic marketing journal, management responses can not only lead ...
Economics & Business
Sep 11, 2017
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2
For years social scientists have grappled with the question of why men receive far more media coverage than women, and now a new study reveals the answer.
Social Sciences
Oct 1, 2015
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29
When people interact in an Internet community, they experience higher levels of trust initially. But as time passes and more information comes to light about other users, they are more wary, according to new Stanford research.
Social Sciences
Mar 19, 2015
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354
(Phys.org) —Data from a University of Pennsylvania study of massive open online courses offered by Penn's Wharton School suggest that MOOCs aren't a threat to traditional business programs, but rather an opportunity to ...
Social Sciences
Jun 4, 2014
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0
Cassie Piasecki navigates by the stars. Where to dine next? Where to work out when she's traveling? She scans the Web, favoring those places with four- and five-star reviews, disregarding the rest.
Business
Nov 13, 2013
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0
(PhysOrg.com) -- Comments about a product online can make or break a sale. But who are the people behind the reviews and why do they do it?
Social Sciences
Jun 15, 2011
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0
(AP) -- The Web site said an herbal remedy could cure cancer and offered miraculous firsthand accounts. One woman offered to "share my experience": The formula had routed her lymphoma, sparing her radiation treatment, she ...
Internet
Jul 29, 2009
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