Imagine messaging an artificial intelligence (AI) chatbot about a missing package and getting the response that it would be "delighted" to help. Once the bot creates the new order, they say they are "happy" to resolve the ...
Economics & Business
Dec 22, 2022
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23
The holiday shopping season can make or break some businesses. A new study from the University of Missouri has found businesses that know how to leverage the enthusiasm of their new salespeople and the experience of their ...
Economics & Business
Dec 14, 2022
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26
Researchers from University of Wyoming, University of Kentucky, and Georgia Institute of Technology published a new Journal of Marketing article that investigates how secondary selling can boost sales revenues and customer ...
Economics & Business
Dec 14, 2022
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11
Retailers can reduce the number of incidents where they run out of certain products—known as stockouts—by telling shoppers supply is low, a strategy that can help retain customers over the long term, according to new ...
Economics & Business
Dec 5, 2022
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15
Companies should partially hide information on how long the queue is if their products are highly popular and valuable, according to research by ESMT Berlin. By partially hiding this information, the researchers say they ...
Economics & Business
Dec 2, 2022
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1
Chatbots are expected to drive 95% of online customer service interactions by 2025 but QUT research has found a failure to meet customer expectations is also driving frustration among users, reducing their likelihood of making ...
Social Sciences
Oct 18, 2022
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5
Asking customers to support a cause when they pay for stuff can heighten their anxiety. Contrary to the common belief that shoppers feel good about making donations at checkout, we have found that there is a downside to such ...
Social Sciences
Oct 12, 2022
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2
We trust Siri to give us directions, are happy to use a self-checkout at the supermarket, and the introduction of driverless cars is eagerly awaited by many, yet it seems bank customers are not ready to accept investment ...
Social Sciences
Oct 11, 2022
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11
Food delivery services should give customers a voice, respond quickly to complaints and proactively apologize when things go wrong, according to a new study which explores what companies can do to rebuild trust after failures.
Social Sciences
Sep 26, 2022
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33
Researchers from St. Edward's University, University of Mississippi, and University of Texas at Austin published a new Journal of Marketing study that examines the relationship between female leadership and customer orientation ...
Social Sciences
Sep 9, 2022
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