Researchers from Northwestern University and Facebook in March published new research in the INFORMS journal Marketing Science that sheds light on whether common approaches for online advertising measurement are as reliable ...
Economics & Business
Mar 21, 2019
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Even as online platforms tightened rules for political ads, digital spending set new records in the 2018 US midterm elections and appears poised for further growth in 2020.
Internet
Nov 11, 2018
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8
There is a reason it may seem as if every television ad right now is a political one. Millions of dollars are spent to reach voters through this one medium, but does it pay off on Election Day?
Social Sciences
Oct 17, 2018
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In the controversy surrounding Cambridge Analytica—the political consulting firm that worked for Donald Trump's campaign—and Facebook, concerns about foreign governments interfering in U.S. elections and privacy violations ...
Social Sciences
May 18, 2018
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Amazon Web Services has defeated IBM in a competition for lucrative federal contracts, threatened Microsoft's core businesses, and reshaped corporate technology.
Business
Nov 28, 2017
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6
Facebook says it supports policy measures that promote transparency in online campaign advertising, according to a comment filed with the Federal Election Commission.
Internet
Nov 15, 2017
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2
A Russian media group with links to the Moscow government spent $274,000 in 2016 on Twitter ads which may have been used to try to influence the US election, the social media firm said Thursday.
Internet
Sep 28, 2017
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8
Super Bowl advertisers are treading carefully this year to avoid alienating customers as a divisive political climate takes some of the buzz away from what is usually the biggest spectacle on TV.
Business
Feb 3, 2017
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9
(AP)—The Canadian government is trying to lure Silicon Valley tech workers who are frustrated by U.S. visa policies, just as Congress wrestles with a long-sought overhaul of America's immigration system.
Business
May 17, 2013
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Mayor Michael Bloomberg on Tuesday launched an initiative to attract high-tech startups, the latest step in his campaign to turn New York into an East Coast version of Silicon Valley.
Business
Feb 19, 2013
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