Super Bowl advertisers are treading carefully this year to avoid alienating customers as a divisive political climate takes some of the buzz away from what is usually the biggest spectacle on TV.
(AP)—The Canadian government is trying to lure Silicon Valley tech workers who are frustrated by U.S. visa policies, just as Congress wrestles with a long-sought overhaul of America's immigration system.
Mayor Michael Bloomberg on Tuesday launched an initiative to attract high-tech startups, the latest step in his campaign to turn New York into an East Coast version of Silicon Valley.
(AP)—Internet advertising hit a new high in the third quarter as marketers continued to shift money from print and broadcasting.
It was too expensive. It lacked editorial focus. And for a digital publication, it was strangely cut off from the Internet. That's the obituary being written in real time through posts, tweets and online chats about The Daily, ...
(AP) -- PepsiCo Inc. is tweeting to a new generation of music lovers.
From the Gmail Man, who peeks into people's private mail, to the VMware salesman stuck in the '70s, Microsoft's marketing campaigns have become quite pointed in the past year.
(AP) -- Buying ads on Twitter is about to get easier for small businesses as the online messaging service adds a key piece to its moneymaking model.
Google Inc., under scrutiny from privacy watchdogs for changes it made to its search engine, is launching a splashy ad campaign designed to alleviate privacy concerns.
(AP) -- Like Santa Claus on that one foggy Christmas Eve, Microsoft has summoned Rudolph the Red-Nosed Reindeer to guide some precious cargo - a holiday marketing campaign for its Bing search engine.