Facebook CEO defends advertising-supported business model

April 2, 2018
Facebook CEO defends advertising-supported business model
In this combo of file photos, Apple CEO Tim Cook speaks on the new Apple campus on Sept. 12, 2017, in Cupertino, Calif., left, and Facebook CEO Mark Zuckerberg speaks at the F8 Facebook Developer Conference on April 12, 2016, in San Francisco, right. On Wednesday, March 28, 2018, Cook said his company wouldn't be in the situation that Facebook finds itself in because it doesn't sell ads based on customer data like Facebook does. Zuckerberg responded in a podcast on Monday, April 2, saying that the idea that Facebook doesn't care about its customers is "extremely glib." (AP Photo/Eric Risberg, File)

The CEO of Facebook is defending its advertising-supported business model.

Mark Zuckerberg's defense comes after Apple CEO Tim Cook said his company wouldn't be in Facebook's situation because Apple doesn't sell ads based on customer data the way Facebook does. Zuckerberg responded Monday that an advertising-supported business model is the only way that the service can survive because not everyone would be able to pay for Facebook if it charged a fee.

He says the idea that Facebook doesn't care about its customers is "extremely glib."

Facebook is facing scrutiny over its data collection following allegations that political consulting firm Cambridge Analytica obtained data on tens of millions of Facebook users to try to influence elections.

Zuckerberg spoke with Vox , while Cook talked with Recode last week.

Explore further: Facebook needs 'a few years' to fix problems: Zuckerberg

Related Stories

UK lawmaker: Facebook misled Parliament over data leak risk

March 18, 2018

A British lawmaker accused Facebook on Sunday of misleading officials by downplaying the risk of users' data being shared without their consent, after a former employee of data firm Cambridge Analytica says his company harvested ...

Recommended for you

Security gaps identified in internet protocol IPsec

August 15, 2018

In collaboration with colleagues from Opole University in Poland, researchers at Horst Görtz Institute for IT Security (HGI) at Ruhr-Universität Bochum (RUB) have demonstrated that the internet protocol IPsec is vulnerable ...

Researchers find flaw in WhatsApp

August 8, 2018

Researchers at Israeli cybersecurity firm said Wednesday they had found a flaw in WhatsApp that could allow hackers to modify and send fake messages in the popular social messaging app.

0 comments

Please sign in to add a comment. Registration is free, and takes less than a minute. Read more

Click here to reset your password.
Sign in to get notified via email when new comments are made.