Facebook unveils 'lite' app for emerging markets

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Facebook said Monday it is testing a lightweight version of its mobile app for mobile phones with poor-quality Internet connections in emerging markets.

A spokesman told AFP in an email that the "Facebook Lite" Android app is designed "for people on 2G (second-generation) connections or in areas of limited Internet accessibility."

The move expands Facebook's efforts to grow the world's biggest social network, which already has more than a billion users.

Most of Facebook's growth is coming from emerging markets, but many people lack the phones or computers needed for the full-featured app.

The "lite" version can allow users with low-cost Android handsets to quickly load Facebook feeds and photos.

Technology news website TechCrunch said the app was launch in several countries in Asia and Africa over the weekend, including Bangladesh, Nepal, Nigeria, South Africa, Sri Lanka, Sudan, Vietnam and Zimbabwe.

Facebook has previously launched a version of its service for people with simple mobile phones.

The social network has launched a project called Internet.org to help bring connectivity to underserved regions of the world.


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© 2015 AFP

Citation: Facebook unveils 'lite' app for emerging markets (2015, January 26) retrieved 22 February 2020 from https://phys.org/news/2015-01-facebook-unveils-lite-app-emerging.html
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