For years, quantum computers have been the holy grail of quantum technology. When a normal computer has to solve a number of problems, it can only execute them one after the other. In contrast, a quantum computer could occupy ...
Quantum Physics
Aug 10, 2011
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Potential dates who are slightly elusive or products that are stuck on the back of a shelf are more attractive to consumers than their more attainable counterparts, according to a new study in the Journal of Consumer Research.
Social Sciences
Aug 10, 2011
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(PhysOrg.com) -- The mechanism by which cells respond to stimuli and trigger hormonal responses, as well as the senses of sight, smell, and taste, has for the first time been brought into focus with the help of high-brightness ...
Biochemistry
Aug 10, 2011
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A set of undocumented brick building foundations -- "a little island of preservation" hidden for centuries beneath William & Mary's Historic Campus -- will provide a glimpse back into the College’s time-shrouded early ...
Archaeology
Aug 10, 2011
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Consumers react negatively to most quick disclaimers at the end of ads, according to a new study in the Journal of Consumer Research. But if the fast disclaimer comes from a trusted company, they'll let it slide.
Social Sciences
Aug 10, 2011
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Is your hairdresser seething with hidden resentment? Do you subconsciously want to dominate the people who serve you? According to a new study in the Journal of Consumer Research, customers and hospitality workers engage ...
Social Sciences
Aug 10, 2011
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A University of New Hampshire researcher has discovered that a former Yale professor who espoused pro-eugenic beliefs manipulated his research findings so he could conclude that his Wisconsin home town was overflowing with ...
Social Sciences
Aug 10, 2011
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People who don't feel positive about their appearance are less likely to buy an item they're trying on if they see a good-looking shopper or salesperson wearing the same thing, according to a new study in the Journal of Consumer ...
Social Sciences
Aug 10, 2011
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Most consumers spend their lives setting -- and revising -- goals. Authors of a new study in the Journal of Consumer Research have unveiled a new model that captures the dynamics of goal revision.
Social Sciences
Aug 10, 2011
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(PhysOrg.com) -- In a recent study published in The Auk, researchers claim they have found evidence that humans are not the only species where child abuse is a socially transmitted behavior.
