imply tweaking the screen size of a smartphone can change how much users trust advertisements, as well as their buying behaviors, according to a team of international researchers.
Windows 10, it seems, is proving a hit with both the public and the technology press after its release last week. After two days, it had been installed on 67 million PCs. Of course, sceptics may argue that this may have simply ...
Facebook on Thursday confirmed that it is dabbling in video ads and sharing revenue with content creators, in a move that would compete with Google-owned YouTube.
Television isn't the only way commercials will get airtime this year.
Those video ads playing in the corner of your computer screen, in the midst of your multitasking, may have more impact than you realize. They may be as effective as the ads you're really watching, such as those during the ...
Facebook on Wednesday announced a deal to buy online video advertising technology company LiveRail.
Facebook on Thursday began weaving video ads into people's news feeds at the leading online social network in a move to grab revenue from the lucrative television market.
Industry tracker eMarketer forecasts that YouTube will rake in about $5.6 billion from ads this year, pocketing nearly two billion of those dollars as profit.
Online video is a "killer application" of the Internet, predicted to soon make up 86 percent of consumer traffic on the web, says computer science researcher Ramesh Sitaraman at the University of Massachusetts Amherst. But ...
Facebook Inc. and Google Inc. are poised to dominate a growing online advertising arena that's increasingly being defined by the rise of mobile computing and video.