(Phys.org) —A researcher from Murdoch University's Audience Labs suggests economically pinched news outlets should take advantage of positive attitudes to online TV ads as a better way to balance the books.
Jun 10, 2013
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Unilever claimed bragging rights Monday to the most-watched Internet commercial of all time—a three-minute study of women's self-perception that stars a forensic artist.
May 20, 2013
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Self-configuring data networks may provide crucial help to emergency and rescue operations in hard-to-access areas. Norwegian researchers are developing software that makes it easier to transmit vital video ...
Jan 29, 2013
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The head of French telecoms operator Orange said on Wednesday it had been able to impose a deal on Google to compensate it for the vast amounts of traffic sent across its networks.
Jan 16, 2013
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Family interaction and everyday activity strongly influence how television advertisements are experienced and interpreted at home, according to a new study in the Journal of Consumer Research.
Jan 15, 2013
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Gadget lovers have flooded Apple with pre-orders and set up camp outside the company's real-world stores to get their hands on the new generation iPhone 5 set for release Friday.
Sep 20, 2012
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(PhysOrg.com) -- YouTube campaign videos are more positive than ads aired on television, a new University of Michigan study shows.
Mar 26, 2012
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(AP) -- "CSI" creator Anthony Zuiker is making a movie destined for the small screen.
Mar 21, 2012
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From the Gmail Man, who peeks into people's private mail, to the VMware salesman stuck in the '70s, Microsoft's marketing campaigns have become quite pointed in the past year.
Feb 23, 2012
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(AP) -- Before Smoking Man, there was Obama Girl. And who can forget Jib Jab?
Oct 30, 2011
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Yahoo Inc. fired Carol Bartz as CEO Tuesday after more than 2 1/2 years of financial lethargy that had convinced investors that she couldn't steer the Internet company to a long-promised turnaround.
Sep 07, 2011
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(AP) -- Online video service Hulu expects to have more than a million paying subscribers by the end of summer, several months earlier than forecast, its chief executive said in a blog post Wednesday.
Jul 07, 2011
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Google, bidding to boost revenue from display advertising, announced the acquisition on Monday of Admeld, a New York-based company that provides an advertising platform for publishers.
Jun 13, 2011
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A boom in mobile adverts that can target individual smartphone and tablet users is raising deep concerns over the protection of private data, industry leaders say.
Feb 17, 2011
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(AP) -- Google Inc.'s YouTube said Thursday it is vastly expanding its library of full-length movies and TV shows it offers online, while also launching a new advertising service and adding about a dozen ...
Apr 16, 2009
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