News tagged with targeted advertising

Google rolls out new privacy policy amid howls

Google rolled out a new privacy policy Thursday allowing the firm to track users across various services to develop targeted advertising, despite sharp criticism from US and European consumer advocacy groups.

Mar 01, 2012
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BT shelves Phorm's Web usage monitoring for ads

(AP) -- British telecommunications provider BT PLC is indefinitely shelving plans to target online advertising to individual customers by using Web monitoring techniques that have drawn privacy complaints.

Jul 07, 2009
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Yahoo! websites to get do-not-track tool

Yahoo! on Thursday said that it will soon add a tool to its websites that allows visitors to signal that they don't want their online activity tracked for ad targeting or other ends.

Mar 29, 2012
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