News tagged with salesperson

Trusting Tiger Woods: How do facial cues affect preference and trust?

People respond to facial cues and this affects their level of trust, according to a new study in the Journal of Consumer Research that looks at the way consumers react to morphed photo images.

Other Sciences / Social Sciences

created May 16, 2012 | popularity 5 / 5 (1) | comments 0

Rose-colored glasses: Are optimistic consumers more likely to trust salespeople?

People who believe the world is a just place trust salespeople more than consumers who don't—but only after they've made a purchase, according to a new study in the Journal of Consumer Research.

Other Sciences / Social Sciences

created Apr 16, 2012 | popularity not rated yet | comments 0

Let customers lie? Research says maybe

(PhysOrg.com) -- Honesty may be the best policy, but new research from the University of Sydney suggests that consumers feel more satisfied if they lie and get what they want than if they tell the truth.

Other Sciences / Social Sciences

created Mar 27, 2012 | popularity 5 / 5 (1) | comments 0

Tiger Woods' superstar status hobbled the competition

Tiger Woods's phenomenal talent won him a ton of golf tournaments. But an article published in the latest issue of the Journal of Political Economy shows he has something else going for him: his superstar status hobbles the co ...

Other Sciences / Economics & Business

created Dec 06, 2011 | popularity 4 / 5 (3) | comments 0

Consumer self-esteem while shopping: Maybe good-looking clerks shouldn't wear the store brands?

People who don't feel positive about their appearance are less likely to buy an item they're trying on if they see a good-looking shopper or salesperson wearing the same thing, according to a new study in the Journal of Co ...

Other Sciences / Social Sciences

created Aug 10, 2011 | popularity not rated yet | comments 0

Researcher discovers stereotypes can deter consumer purchases

The perception of negative stereotyping, particularly in the areas of financial services and automobile sales and service, can cause consumers to fear being duped and forgo their purchases, according to new research by University ...

Other Sciences / Social Sciences

created Feb 23, 2011 | popularity 3 / 5 (1) | comments 1

Psychologist shows why we 'choke' under pressure -- and how to avoid it

(PhysOrg.com) -- A star golfer misses a critical putt; a brilliant student fails to ace a test; a savvy salesperson blows a key presentation. Each of these people has suffered the same bump in mental processing: ...

Medicine & Health / Psychology & Psychiatry

created Sep 21, 2010 | popularity 4.3 / 5 (27) | comments 4 | with audio podcast

The challenges of learning to use new products

Consumers learn how to use new products best if they get a chance to try them out repeatedly, according to a new study in the Journal of Consumer Research.

Other Sciences / Social Sciences

created Jun 21, 2010 | popularity not rated yet | comments 0

Shopping experiences would differ if businesses applied customer loyalty study findings

Imagine a car dealership where telling a salesperson "I'm just looking" would allow you to do just that. Or an online retailer offering you price cuts or free shipping to improve its relationship with you.

Other Sciences / Economics & Business

created Apr 09, 2010 | popularity 1.5 / 5 (2) | comments 0

Fooled by your 'friends'

Do not get too friendly with your investment adviser. It lowers your guard and increases your risk of being deceived, warn BI researchers Harald Biong and Kenneth H. Wathne.

Other Sciences / Social Sciences

created Aug 14, 2009 | popularity 5 / 5 (4) | comments 0