Google has agreed to buy the marketing firm Incentive Targeting in a move that gives the tech giant more tools to work with retailers on discounts and other promotions, the two firms said Wednesday.
Internet
Nov 28, 2012
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Online sales for "Cyber Monday," the traditional debut for US holiday Web shopping, jumped to $1.465 billion this year, a research firm said Wednesday.
Business
Nov 28, 2012
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US online holiday sales are already on the rise, and are expected to grow 17 percent from last year to $43.4 billion, a new forecast said Wednesday.
Business
Nov 21, 2012
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Shoppers are becoming increasingly comfortable interacting with retailers across multiple channels, creating pressure for retailers to offer seamless integration across multiple touch points and giving rise to the notion ...
Economics & Business
Nov 7, 2012
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(Phys.org)—Specialty stores do not have to compete with supermarket prices to increase sales, according to a recent study from the University at Buffalo School of Management.
Economics & Business
Nov 6, 2012
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The post-touchdown celebration is a familiar part of many football games. However, new research from the Kellogg School of Management at Northwestern University suggests that black players may be more likely than white players ...
Social Sciences
Nov 1, 2012
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A study of widely used complimentary offers at Atlantic City casinos finds that common giveaways such as free rooms and dining credits are less profitable – and lead to unhealthy competition among casinos – than alternative ...
Economics & Business
Oct 2, 2012
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(Phys.org)—In certain toy racecar tracks, sneaky players can flip a switch, trapping their opponents' vehicles in a loop of track. Cells employ a less subtle approach: they change the track's layout. In a study published ...
Cell & Microbiology
Sep 28, 2012
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(Phys.org)—More than a quarter of UK journalists are unable to work without social media despite an increasing number of concerns about productivity, privacy and the future of journalism, according to the 2012 social journalist ...
Internet
Sep 20, 2012
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Twitter on Thursday began letting advertisers target users with "promoted tweets" based on interests expressed at the globally popular one-to-many texting service.
Internet
Aug 30, 2012
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