Brands, patents can protect firms from bankruptcy

If a firm faces troubled times during a stable market, strong advertising can carry it through. But when the market is turbulent, a firm's Research and Development is more likely to help save it from bankruptcy. A new study ...

Researchers combat bias in next-generation DNA sequencing

Ever since scientists completed mapping the entire human genome in 2003, the field of DNA sequencing has seen an influx of new methods and technologies designed to help scientists in their search for genetic clues to the ...

Customers who binge-consume are more valuable

A study in Marketing Science, a journal of the Institute for Operations Research and the Management Sciences (INFORMS), shows that in contrast to traditional market segmentation, one based on "binge consumption" brings a ...

Android phones overtake iPhones: NPD

US sales of smartphones running Google's Android mobile operating system surged past those of Apple for the first time in the first quarter of the year, industry research firm NPD said Monday.

Russia unveils own 'almost Android' system

It seems that Russia's defence ministry has little faith in Google's operating systems: it has just unveiled its own encrypted version that has the remarkably familiar feel of an Android.

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