News tagged with marketing industry

China's top 2 video websites to merge

(AP) -- China's top two video websites announced plans Monday to merge in hopes of creating the dominant competitor in a fast-growing industry that is drawing viewers from bland state television.

dateMar 12, 2012 in Internet
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Study: How to save $800 on a new car

Want to save nearly $800 the next time you purchase a new car? A recently published paper co-authored by Jorge Silva-Risso, an associate professor of marketing at the University of California, Riverside's School of Business ...

dateMar 05, 2012 in Economics & Business
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TV executives crave viewers who watch 2 screens

Forget the small screen and the big screen. The hottest new thing in television is the "second screen" - the one on the tablet computer or cell phone that an increasing number of viewers keep an eye on while they're watching ...

dateFeb 03, 2012 in Telecom
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Digital piracy casts shadow over ebook world

With electronic books growing in popularity, the publishing world focuses on fighting the threat of digital book pirates, much as the music industry once did with illegal downloading.

dateOct 13, 2011 in Other
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