News tagged with loyalty programs
Citibank turns rewards into 'social currency'
Credit card rewards are the new social currency. Citibank customers can now use Facebook to pool their rewards points online.
Jan 03, 2012 |
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Retailers angle for presence in social media's virtual worlds
Best Buy Co. Inc. may be building fewer big-box stores in malls and shopping centers nationwide. But when it comes to the virtual world, the Richfield, Minn.-based consumer electronics giant is looking to grab some digital ...
Sep 26, 2011 |
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Google wants to turn your smartphone into a wallet
In a Mountain View convenience store, Marc Freed-Finnegan carries a bottle of water up to the cashier, who scans it and announces the price. Freed-Finnegan touches his smartphone to a gray plastic sensor labeled "PayPass," ...
Aug 10, 2011 |
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Companies may not profit from offering loyalty programs: study
A wallet full of loyalty and points cards is a common sight for many people. The results of a new study out of Ryerson University which examines the profitability of loyalty programs indicate that some companies ...
Other Sciences / Economics & Business
Jun 29, 2011 |
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Consumer Psychologist Examines Effectiveness Of Reward Programs
(PhysOrg.com) -- Rewards programs. Everyone is doing them — airlines, casinos, airlines, hotels and grocery chains — all with the intent to build customer loyalty. Everybody has one, and nobody knows what it does for them, ...
Other Sciences / Economics & Business
Jul 16, 2010 |
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