Consumers make assumptions based on the language used by a brand or advertiser, and politeness does matter, say researchers at the University of Oregon and University of Washington.
Economics & Business
Nov 19, 2018
0
5
International air travelers might soon rediscover magazines, paperbacks and playing cards.
Other
May 17, 2017
0
4
Warren Buffett says he's sold about a third of the 81 million shares he holds in IBM, sending the stock down sharply in early trading.
Business
May 5, 2017
0
16
International Business Machines Corp. (IBM) on Thursday reported fourth-quarter profit of $4.5 billion.
Business
Jan 19, 2017
0
7
After Donald Trump promised trade reform in the presidential campaign, how feasible is it that more manufactured items could carry a "Made in the USA" label?
Economics & Business
Nov 23, 2016
1
5
Online deals giant Groupon said Tuesday it was cutting some 1,100 jobs over the coming months in another sign of cooling in the once-hot sector.
Business
Sep 22, 2015
0
12
Silicon Valley has created a new breed of American worker: neither employee nor contractor, indispensable to the company but free to work as much or as little as they please - with no real boss.
Business
Jun 20, 2015
0
76
From power stations to factories, thermostats to smartphones, information to entertainment, the world is driven—and controlled—by digital technology. So it's no surprise that political and economic success, for businesses ...
Internet
Jun 19, 2015
2
57
IBM said Tuesday it is raising its quarterly dividend to $1.30 from $1.10, an increase of 18 percent.
Business
Apr 28, 2015
0
20
Apple and IBM, once the most unlikely of allies, on Wednesday announced the first fruits of a partnership aimed at developing new mobile software—and selling more mobile devices—to business customers.
Business
Dec 10, 2014
0
0
