Researchers from San Diego State University, University of North Carolina at Greensboro, and University of Georgia published a new paper in the Journal of Marketing that shows that customer dissatisfaction with M&As can ...
Economics & Business
Aug 5, 2021
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2
Researchers from George Mason University, University of Manitoba, Colorado State University, and Georgetown University published a new paper in the Journal of Marketing that examines an unintended customer consequence of ...
Economics & Business
Jul 23, 2021
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4
Retail traders often fear that reducing the amount of urban space made available for parking private vehicles would have a negative effect on their businesses. A survey conducted by researchers from the Institute for Advanced ...
Economics & Business
Jul 20, 2021
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2
More and more companies are using chatbots in customer services. Due to advances in artificial intelligence and natural language processing, chatbots are often indistinguishable from humans when it comes to communication. ...
Social Sciences
Jul 14, 2021
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3
An associate professor of marketing at The University of Texas at Arlington says digital avatars can replace a sales force and customer service employees at a fraction of the cost.
Economics & Business
Jul 14, 2021
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2
Researchers from University of Mannheim published a new paper in the Journal of Marketing that examines the effect of wage inequality on customer satisfaction and firm performance.
Economics & Business
Jul 8, 2021
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5
Virgin Galactic's Richard Branson won't say when he'll ride his rocket ship to space or whether he's looking to become the first billionaire to launch aboard his own rocket.
Space Exploration
Jun 30, 2021
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2
Workers in the service industry are often pressured by their employers to give friendly "service with a smile." New research suggests that when those employees also rely on tips to earn a living, it creates a power dynamic ...
Social Sciences
Jun 21, 2021
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2
Researchers from Colorado State University, Amazon, and Dartmouth College published a new paper in the Journal of Marketing that examines the role of physical stores for selling "deep" products.
Economics & Business
Jun 18, 2021
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2
Customer loyalty programs have been around for decades and are used to help businesses, marketers and sellers build a sustainable relationship with their customers. But do they work? A recent study sought to find out and ...
Economics & Business
Jun 7, 2021
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