AI can help retailers understand the consumer

Consumer brands and retailers often struggle to fully understand ever-changing customer needs. That is why you mostly find XL sizes in your favorite fashion store and no M sizes. That is why you have to spend hours looking ...

A recipe for friendship: Similar food

How do you build rapport with a new employer or someone on a first date? It turns out that there may be a simple strategy that's often overlooked: eat the same food as your companion.

CAFE standards create profit incentive for larger vehicles

(PhysOrg.com) -- The current Corporate Average Fuel Economy standards create a financial incentive for auto companies to make bigger vehicles that are allowed to meet lower targets, according to a new University of Michigan ...

UF researcher: Certain consumer preferences may be inborn

Genes that might lead to the purchase of designer jeans? Or DNA that helps to create chocoholics? People’s consumer preferences are often influenced by their genetic inheritance, according to a study by a University ...

How COVID-19 has changed what we watch and how we watch it

University of Virginia Darden School of Business professor Anthony Palomba is an expert in media management, an interdisciplinary academic discipline that examines how audiences consume media and entertainment products and ...

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