How big data can be used to understand major events
With the most unpredictable UK general election looming in modern times, how can big data be used to understand how elections are covered by the media? New research has for the first time analysed over 130,000 ...
US company aims to 'harvest' asteroids
A US company said Tuesday it plans to send a fleet of spacecraft into the solar system to mine asteroids for metals and other materials in the hopes of furthering exploration of the final frontier.
Philippines pushes tobacco - for fish farming
The Philippines has launched a new campaign promoting tobacco -- not for smoking but for fish farming, a government tobacco agency official said Thursday.
How Apple's phantom taxes hide billions in profit
On Tuesday, Apple is set to report financial results for the second quarter. Analysts are expecting net income of $9.8 billion. But whatever figure Apple reports won't reflect its true profit, because the ...
National deficit outlook unchanged under Obama: UMD policy analysis
From a public policy point of view, the national debt accumulation since President Obama took office is largely a result of policies put in place prior to his inauguration, says a new analysis by University of Maryland expert ...
Prediction model for Kickstarter tells if projects will sail
Twitter emerges as indispensable political tool
Presidents and prime ministers, South American strongmen and nearly the entire US Congress have used Twitter to press their political platforms. But has the blue bird helped—or muddled—their message?
Lenovo unveils new ultrabooks
Lenovo is betting that the colorful, more affordable ultrabooks that it unveiled Monday will help it maintain its momentum and continue to snap up market share.
Florida won't promote its new texting-while-driving law
Starting Oct. 1, texting while driving will be illegal in Florida, but absent state funding to promote the law, efforts to get the public up to speed with the changes could be spotty.
Internet ad revenue rises 18 pct to $9.3B in 3Q
(AP)—Internet advertising hit a new high in the third quarter as marketers continued to shift money from print and broadcasting.
Science is 'girl thing', says Europe campaign
With few women in Europe taking up research jobs, a campaign launched Thursday by the EU executive seeks to convince teenagers that science is a "girl thing."
Obama names new chief technology officer
US President Barack Obama named a new chief technology officer on Friday to lead efforts to inject innovation into government.
When identity marketing backfires: Consumers don't like to be told what they like
When choosy moms choose Jif peanut butter and sports fans who call themselves sports fans subscribe to DirecTV, identity marketing is hard at work. But what happens when this type of advertising misses the mark? According ...
Research suggests average-sized models could sell more fashion
New research from the University of Kent suggests the fashion industry could benefit from using average-sized models rather than size zero in marketing campaigns.