A new study shows that small websites, in terms of daily user flux based on number of clicks, have a disproportionally high impact when it comes to traffic generation and influence compared to larger websites. These findings, ...
Every Tuesday, the Nielsen company publishes a popularity ranking of broadcast television programs that has served as the industry's report card dating back to when most people had only three networks to choose from.
(AP) -- The Federal Communications Commission voted Friday to require broadcast TV stations to post online the advertising rates they charge political candidates and advocacy groups.
(AP) -- NBC lost more than $200 million the last time it showed the Winter Olympics, and it's bracing for similar losses in London next year.
(AP) -- China is ordering makers of films and TV shows to limit the amount of smoking depicted on-screen, the latest effort to curb rampant tobacco use in the country with the largest number of smokers in the world.
Most US kids saw fewer TV food ads between 2003 and 2007, but black kids were bombarded with more calorie-rich advertising than whites, a study showed Monday.
(AP) -- After bogging down in the recession, Internet advertising is regaining the momentum that has made it the decade's most disruptive marketing machine.
Video advertising in stores is a moneymaker for retailers, but a growing threat to already cash-strapped print and broadcast media, according to a new study co-written by a University of Illinois business professor.