Energy survey reveals gap between attitudes and action

Dec 14, 2006

A new survey of public attitudes towards energy and the environment has shown a clear divergence between people’s views as citizens and their actions as consumers.

The Electricity Policy Research Group (EPRG) at the University of Cambridge commissioned YouGov to survey 1000 UK residents on issues ranging from the future of the electricity supply to their current purchasing decisions.

While climate change concerns are voiced most strongly among the young, Liberal Democrat voters and Guardian/Independent readers, these attitudes are not translated into personal action.

The poll showed, for example, that Guardian/Independent readers are no more likely to have taken any specific energy saving actions than tabloid readers, and are actually less likely to have insulated their homes.

Paradoxically, older people who are least concerned with climate change are also far more likely to have taken concrete action to save energy, including buying energy efficient light bulbs, insulating their homes and lowering their thermostats.

The survey also revealed that while half of the respondents had changed electric or gas suppliers in the past five years, 90% cited reasons of price and just 4% claimed greener energy as the reason they switched.

The EPRG report ranked environment and fuel prices among the top ten issues facing the UK and placed climate change as the top environmental concern.

The poll discovered significant support for investing in renewable energy, with over two-thirds of respondents saying they would support wind farms even if situated in their own locality.

Roughly half of the people surveyed supported the building of new nuclear power stations, provided they were based on existing sites. Surprisingly, one-third supported the establishment of new sites around the country.

Coal-power was considered the least popular energy option, although opinions improved when those surveyed learnt more about developments in carbon dioxide capture and storage technologies.

Dr David Reiner, Course Director of the MPhil in Technology Policy at Judge Business School, University of Cambridge and author of the report, said: “There is a real engagement among the British public on questions of energy and environment, particularly over climate change. There is a willingness to support government policies, but even those groups that are the strongest supporters of policy action do not translate this support into their personal energy saving behaviour. They show a clear divergence between their views as citizens and their actions as consumers.”

Source: University of Cambridge

Explore further: Super Bowl athletes are scientists at work

add to favorites email to friend print save as pdf

Related Stories

Evidence mounts for quantum criticality theory

19 hours ago

A new study by a team of physicists at Rice University, Zhejiang University, Los Alamos National Laboratory, Florida State University and the Max Planck Institute adds to the growing body of evidence supporting ...

Building the next generation of efficient computers

Jan 29, 2015

UConn researcher Bryan Huey has uncovered new information about the kinetic properties of multiferroic materials that could be a key breakthrough for scientists looking to create a new generation of low-energy, ...

Recommended for you

Super Bowl athletes are scientists at work

Jan 30, 2015

Seattle Seahawks cornerback Richard Sherman gets called a lot of things. He calls himself the greatest cornerback in the NFL (and Seattle fans tend to agree). Sportswriters and some other players call him ...

Sundance doc examines real-life Close Encounter

Jan 29, 2015

Earth authorities are completely unprepared for the arrival of alien visitors and worried humans should ready themselves by watching a groundbreaking documentary, the film's director boasts.

Toward a scientific process freed from systemic bias

Jan 26, 2015

Research on how science works - the science of science - can benefit from studying the digital traces generated during the research process, such as peer-reviewed publications. This type of research is crucial for the future ...

User comments : 0

Please sign in to add a comment. Registration is free, and takes less than a minute. Read more

Click here to reset your password.
Sign in to get notified via email when new comments are made.