Were Assyrian rulers the forefathers of today's CEOs?

Apr 02, 2008

Tel Aviv University archaeologists find ancient Jerusalem may be a model for today's corporations.

Dr. Oded Lipschits, from Tel Aviv University’s Department of Archaeology, directs Ramat Rachel, an archaeological dig two miles from the Old City of Jerusalem. Until now archaeologists believed the site was a palace of an ancient Judean king, probably King Hezekiah, who built it around 700 BCE.

But evidence points to foreign rule, says Dr. Lipschits, who believes the site was likely an ancient local administrative center — a branch office — of Assyrian rulers. "They were wise rulers," he says, "using a good strategy for keeping control, stability and order in the region.”

As today's corporations know well, the strategy was all about location. Explains Lipschits, “Between 700 BCE to about 70 CE, Jerusalem was home to various Judean cults and at times a center for religious fanaticism. The Assyrians understood that they could gain better control of their vassal kingdom — and continue collecting taxes — by maintaining a safe distance.”

Where did they set up their branch offices? In the "suburbs." The Assyrians built their economic hub for the region two miles south of Jerusalem at Ramat Rachel. They created elaborate gardens, stocked their cellars with the wine and olive oil they collected in taxes, and quietly but carefully monitored Jerusalem.

“You can see Jerusalem from Ramat Rachel, but when you’re inside Jerusalem’s City of David, you can’t see Ramat Rachel at all,” says Lipschits. “The Assyrians kept a watchful eye, but didn’t let the locals feel a dominant foreign presence.

“It was smart for the Assyrian managers to take a few steps back, and not appear to be interfering with the city’s religious center and local culture. Businesses today could be advised to adopt similar strategies with their branch offices in foreign locations,” he surmises.

Lipschits is currently writing a book about this precursor to today's corporate strategies with Boston College’s Prof. David S. Vanderhooft. He is also the author of the popular book The Fall and Rise of Jerusalem (Eisenbrauns 2005).

Source: American Friends of Tel Aviv University

Explore further: Egypt archaeologists find ancient writer's tomb

add to favorites email to friend print save as pdf

Related Stories

Garden of Eden: Paradise lost -- and found

Oct 28, 2010

Ancient gardens are the stuff of legend, from the Garden of Eden to the Hanging Gardens of Babylon. Now researchers at Tel Aviv University, in collaboration with Heidelberg University in Germany, have uncovered ...

Recommended for you

Egypt archaeologists find ancient writer's tomb

1 hour ago

Egypt's minister of antiquities says a team of Spanish archaeologists has discovered two tombs in the southern part of the country, one of them belonging to a writer and containing a trove of artifacts including reed pens ...

Crowd-sourcing Britain's Bronze Age

Apr 17, 2014

A new joint project by the British Museum and the UCL Institute of Archaeology is seeking online contributions from members of the public to enhance a major British Bronze Age archive and artefact collection.

Roman dig 'transforms understanding' of ancient port

Apr 17, 2014

(Phys.org) —Researchers from the universities of Cambridge and Southampton have discovered a new section of the boundary wall of the ancient Roman port of Ostia, proving the city was much larger than previously ...

User comments : 0

More news stories

Egypt archaeologists find ancient writer's tomb

Egypt's minister of antiquities says a team of Spanish archaeologists has discovered two tombs in the southern part of the country, one of them belonging to a writer and containing a trove of artifacts including reed pens ...

NASA's space station Robonaut finally getting legs

Robonaut, the first out-of-this-world humanoid, is finally getting its space legs. For three years, Robonaut has had to manage from the waist up. This new pair of legs means the experimental robot—now stuck ...

Ex-Apple chief plans mobile phone for India

Former Apple chief executive John Sculley, whose marketing skills helped bring the personal computer to desktops worldwide, says he plans to launch a mobile phone in India to exploit its still largely untapped ...

Filipino tests negative for Middle East virus

A Filipino nurse who tested positive for the Middle East virus has been found free of infection in a subsequent examination after he returned home, Philippine health officials said Saturday.

Airbnb rental site raises $450 mn

Online lodging listings website Airbnb inked a $450 million funding deal with investors led by TPG, a source close to the matter said Friday.