If a website's homepage is full of information and images then visitors will click away faster than if they first see a quiet and clear page. So if you want your website to be used, it must have a simple opening page. NWO ...
Economics & Business
Dec 24, 2012
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Why do people choose present consumption over their long-term financial interests? A new study in the Journal of Consumer Research finds that consumers have trouble feeling connected to their future selves.
Social Sciences
Dec 22, 2010
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As the long-term impact of the Arab Spring continues to take shape, research from political scientists at Princeton University and New York University warns that the protests that swept across the Middle East and North Africa ...
Social Sciences
Apr 1, 2013
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A study by Columbia Business School Professor Sheena Iyengar, S. T. Lee Professor of Business, Management, and Emir Kamenica, Associate Professor of Economics, University of Chicago Booth School of Business, found the more ...
Economics & Business
Jun 30, 2011
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It's coming up to that time of year again when people start making their New Year's resolutions, with promises to stop smoking or lose weight, and roping in their families to help. Many people rely on incentives to make their ...
Social Sciences
Jan 2, 2013
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With an 8.1 percent August unemployment rate and 12.5 million Americans out of work, a new Temple University study examines a neglected area of research: how the unemployment process impacts the willingness of those laid ...
Economics & Business
Sep 14, 2012
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People contribute only very little to climate protection, because they underestimate the willingness of others to contribute. This is the central result of a new study by the behavioral economists Peter Andre, Teodora Boneva, ...
Environment
Jul 9, 2021
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When we ask others to do us a favor, we often judge their helpfulness by the length of the pauses before their answers. Researchers led by Theresa Matzinger from the University of Vienna have now been able to show that these ...
Social Sciences
Jan 16, 2023
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Some consumers will pay more for a product if they are given detailed information on how it works while others are inclined to pay less when given too much detail, according to a new study in the Journal of Consumer Research.
Social Sciences
Oct 22, 2012
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The New York Times Company said Thursday that its income from readers and subscribers overtook that of advertising for the first time in 2012, as the media group reported a boost in profits.
Business
Feb 7, 2013
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